Projects
- Developing the Concept Store - GEAR LondonGEAR Berlin is a concept and a way of thinking, which has enabled the Berlin based brand to separate from the mainstream and really be a true innovator and purveyor of fetish. In January 2017 the team embarked on the development of their first London based store in Shoreditch London and GEAR London opened in August of the same year. I worked with Urbanus Bau, a Berlin based Project Management team as the London Project Lead and initial Retail Manager. To deliver a high end concept retail stor
- Marketing and Social Media - GEAR LondonOne of the key strategies for launching GEAR London was marketing and social media that would disrupt the current market and show potential customers that GEAR was a new and refreshing concept. As Project Lead I worked in partnership with the Creative Director of GEAR Berlin and GEAR London and was responsible for the delivery of a comprehensive PR, Marketing and Social Media Campaign. This included commissioning and styling video and photographic shoots, the production of editorial and conten
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Work history
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Senior E-Commerce ManagerSt Clare Hospice
Harlow, United KingdomPart Time
- Research and strategic planning to develop E-Commerce growth.
- Research, plan and present new initiatives for income generation.
- Develop Marketing and Social Media planning across Hospice and retail.
- Work closely with the Communications team to maximise marketing and social media opportunities.
- Manage finance and profit and loss.
- Research and source appropriate E-Commerce stock via retail stores, external sources and commercial opportunities.
- Research, strategise and implement current/emerging sales trends to ensure the right stock is available across e-commerce platforms.
- Recruitment and management of paid and volunteer staff to ensure effective service delivery.
- Merchandising across all e-commerce platforms through seasonality and trends to ensure multiple sales and returning customers.
- Support the effective process of ensuring new products and goods being uploaded onto the EPOS system.
- Work with the Head of Retail as part of the Retail Operations Team, ensuring the Retail Team working to a shared vision and goal.
- Ensure St Clare Hospice remains the charity of choice for donating, volunteering and shopping by providing excellent customer service at all levels.
E-Commerce & Operations ManagerLiving Windows Ltd
- London, United KingdomPart Time
- Develop, provide and maintain business, administrative and financial processes.
- E-Commerce development and successful launch of new website continuing e-commerce operations.
- Boost sales by providing e-commerce support and through continual improvements to site conversion rates.
- Led on the social media and marketing development and content creation.
- Developed customer care protocols and responsible for all incoming and outbound calls, emails and online chat services.
- Manage expenses, sales and other aspects of business budgeting. Including book keeping, invoice reconciliation, creating financial reports, such as P&L, sales summaries and marketing analysis.
- Led on the refurbishment and development of office space and workshop.
- Oversee the project management of exhibitions at House and Gardens Festival and RHS Chelsea Flower Show and Hampton Court Garden Festival.
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Skills
- Brand Styling
- E-commerce
- Styling
- Art Direction
- Project Delivery
- Fashion Retail
- Retail Advertising
- Retail Management
- Retail Marketing
- Band Promotion