About me
Over 14 years as an advertising professional experienced in the strategic and creative planning and delivery of integrated, omni-channel campaigns for some lovely global brands.
I have a track record of seamless project management and delivery working across the FMCG, Beauty, Fashion and Retail sectors.
My experience in agencies has given me a through the line approach to marketing, with a strategic understanding of how to create effective campaigns, whilst managing multi-disciplined teams.
Im a passionate, collaborative team player and enjoy working as part of a team to solve business issues and create more engaging consumer experiences.
Projects
- Hammerson - Christmas TV Advert 2019 – Christmas In Real LifeOur second instalment of the In Real Life campaign developed and adapted for Hammerson's shopping centres. This one is specifically for the Bullring & Grand Central in Birmingham where we believe that Christmas is all about going out, not staying in. Nothing beats finding perfect gifts for friends and family #InRealLife.
Projects credited in
- HAMMERSON (Shopping Malls Owners)“Shopping used to be a great moment in my life and now it’s become a bit of a relationship with my post room.” 'We Heart In Real Life' - Brand Campaign for Hammerson. In an increasingly digital world we’re missing out on the things that makes us happiest. Real experiences. Shopping online and filling our virtual baskets doesn’t fill us with excitement like it does In Real Life. So we wanted to remind people about the power of #IRL - In Real Life. Because only In Real Life you can Stroke,
- WELCOME TO GuPHORIAQ: What’s a bite of Gü pudding like? A: Think drugs, but better. Welcome to the world of Güphoria, a psychedelic pleasure trip that starts at the tip of your tongue and ends in a trippy world of taste. This was Gü’s first TV spot in 5 years and an overhaul of their social visual style and TOV. We won the social campaign with a 3 dimensional world of flavour, and they gave us the TV in a package deal. We think the result turned out pretty damn delicious.
Work history
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Business DirectorPublicis•Poke
London, United KingdomFull Time
Senior Account DirectorPublicis London
- London, United KingdomFull Time
Management of 2 blue chip accounts for the Agency: L’Oréal - Garnier & Nestle Pure life Water ( Global) . I also sit on the steering committee for Viva Women! ( Publicis network for women in advertising)
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Skills
- Fashion
- Advertising
- Events
- Film
- Marketing PR
- TV
- Excel
- Office
- Powerpoint
- Word
- Client Services
- Project Management
- Integrated Advertising
- Commercial Negotiation
- Stakeholder Management
- Performance Management
- Content Management
- Retail Advertising
- Strategic Communications