Doris Xiaoyu Chen
Available

Doris Xiaoyu Chen

Creative Graphic DesignerBrighton, United Kingdom
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Doris Xiaoyu Chen
Available

Doris Xiaoyu Chen

Creative Graphic DesignerBrighton, United Kingdom
About me
I'm a professional Graphic Designer with an advertising background. I'm living in sunny Brighton and working in London. I'm a creative addict and style enthusiast. Growing up in an artistic family gave me the privilege to have a glimpse into the creative world at a young age, and I fell in love hard with design since. In 2015, I completed my uni life with two MAs' – one is in Graphic Design from Coventry University, and the other is in Creative Advertising from Falmouth University. That may seem like centuries ago in internet years, but I'm still continually learning and exploring the latest trend and technique and all the new tricks. I'm best suited for branding, both print and digital design/layout, creative concepts, illustration and photography. My experience includes working as a graphic designer at Black Design (Singapore), Bigdog Agency (Leicester), ZOODO Design (China), an advertising art director placement at Saatchi & Saatchi in London. I'm currently working at The Office Group in London as a graphic designer, also a guardian of the brand. I love animals, photography, a good laugh and enjoy a delicious cuppa. I'm currently available for freelance projects - let's chat. In 2015, I completed my uni life with two MAs', one is in Graphic Design from Coventry University and the other is in Creative Advertising from Falmouth University. That may seem like centuries ago in internet years, but I'm still constantly learning and exploring the latest trend and technique and all the new tricks. My experiences include working as part of the creative teams at Black Design (Singapore), Saatchi & Saatchi (London), and Bigdog Agency (Leicester), from initial creative concepts to graphic design, advertising, marketing, illustration and storyboarding. I enjoy houseplants, photography, a good laugh and love a delicious cuppa.
Projects
  • Think!
    Think!Objective: To reduce the amount of phone-related deaths on the road per year in the UK. Target Market: Young drivers. Strategy: By highlighting the fact that phone use makes drivers 23x more likely to kill themselves and others.
  • Wrigley's Extra
    Wrigley's ExtraObjective: Promote minty freshness without using the usual 'icy, blizzard' imagery. Target Market: Socially active 16-30 year olds Strategy: Address the elephant in the room - bad breath has serious social consequences. Wrigley's Extra is the best way to protect yourself from them.
Work history
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    Creative DesignerLucidity
    Brighton, United KingdomFull Time
    The Office Group logo
    The Office Group logo
    Graphic DesignerThe Office Group
     - London, United KingdomFull Time
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Skills
  • Advertising
  • Art Direction
  • Creative Direction
  • Online Campaigns
  • Design Layout
  • Illustration
  • Adobe Creative Suite
  • Art Drawing
  • Graphic Design
  • Set Desgin
Education
    Falmouth University logo
    Falmouth University logo
    MA Creative AdvertisingFalmouth University
     - Falmouth, United Kingdom
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    MA Graphic Design Coventry University
     - Coventry, United Kingdom
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