// I’m a multidisciplinary creative with over 10 years of industry experience.
// I’m former Creative Director at Mediator, an award-winning brand partnerships agency, based in London.
// Currently working as European Head of Packaging at innocent drinks //
// I use creative ideas with a smart strategy to shape brands, campaigns and digital products.
Projects
- Until The Ribbon BreaksUntil the Ribbon Breaks is a British band, who blend genres like electronic, pop, rock, and hip-hop, with a sharp alternative edge. I worked with the band and their management team to produce an aesthetic which captures the process of their art, drawing inspiration from the concept behind the band's name.
Projects credited in
- innocent blue campaignTo celebrate the launch of the first ever mainstream blue juice (and to make sure everyone knew it was definitely blue) I was asked to work on a multi-touchpoint campaign focusing on…well, blue. The campaign included a TV advert, print and digital OOH campaign and an immersive experiential blue café, which was created in partnership with Bompas & Parr.
Work history
Senior CreativeInnocent
London, United KingdomFull Time
Freelance Senior DesignerBulletproof
- London, United KingdomFreelance
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Skills
- Graphic Communication
- Brand Partnerships
- Creative Concepts
- Marketing
- Digital/ Print
- New Business
- Campaign Delivery
- Conceptual Designer/marketing
- Partnership Marketing
- Artist-brand Partnerships
Education
BDes Graphic DesignUniversity of Dundee
Dundee, United Kingdom
Duncan of Jordonstone College of Art & Design