About me

Senior Creative, Content Strategist (adidas @ H+K Strategies) - multi-channel distribution strategies and creative content output for storytelling across paid, owned, shared, and earned. Co-founder and creator at Sirens FC - East London football team for women and non-binary players.

PostsProjectsExperienceTeam

Projects

• 7

  The Bedroom SeriesCurrently creating oil painted portraits of friends and creatives in their bedrooms - reflecting on intimacy and the comparison between public and private spaces.

Projects credited in

• 7

  Remastered Arsenal 20/21 kit for The Black CurriculumReally pleased with my most recent project, a 1 of 1 remastered Arsenal jersey with the names and faces of influential Black figures in education. I was approached by London based women's football team Sirens F.C. who asked me to donate a signed print to raise money for Kick it Out and The Black Curriculum. They also gave me the opportunity to produce this kit thanks to support from adidas. I wanted to showcase a mix of academic figures and pop culture icons to showcase the wide tapestry of pe
• 1

  Sirens FC Create Underwater Shoot in a Paddling PoolOur Hackney-based football team, Sirens FC wanted to do something a bit different for our kit launch (for less than £200), and the results are quite ridiculous! The shoot took place inside Pillars Brewery in Walthamstow, where our whole team took a freezing cold plunge into a common garden paddling pool - with such a hilarious contrast to the end result, we thought we'd share with you as could be of interest to a wider audience. "The idea came when we decided to take the game off the pitch to

Work history

Senior Creative, Content Strategist [adidas]Hill+Knowlton Strategies
Oct 2019London, United KingdomFull Time
Creative, content and publishing specialist on Team adidas.

Skills

• Public Relations
• Strategy
• Copywriting
• Media Relations
• Creative Ideas
• Campaign Planning
• Campaign Activation
• Campaign Execution
• Creative Writing

Education

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Summer SchoolThe Slade School of Fine Art (UCL)
Aug 2016London, United Kingdom
The UCL Slade School of Fine Art is the art school of University College London.
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BSc Industrial EconomicsNottingham University
Sep 2013 - Aug 2016Nottingham, United Kingdom
Achieved a 2:1 in Industrial Economics - a course focused on the application of economic theory to the management of global firms – including international structure, markets and competitors. Reading examined the study of economics, strategy, marketing, environmental crisis and entrepreneurship.