Hannah Jones-Walters

Group Account Director

  • LevelSenior
  • LocationLondon, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsAccount Manager - Account Director

Projects

About me

Multilingual Group Account Director experienced in the strategic and creative planning and execution of integrated, award-winning advertising campaigns and event management. Accustomed to managing large teams, senior stakeholders and fast-turnaround, high budget campaigns. English mother tongue, fluent in French and Spanish, conversational Dutch, German and Italian.

Skills

  • Advertising
  • Copywriting
  • Account Management
  • Brand Management
  • Direct Marketing
  • Project Management
  • Online Campaigns
  • Outdoor Campaigns
  • Print Campaigns
  • Indesign
  • Photoshop
  • Radio TV Commercials
  • Illustration Painting
  • Social Digital Marketing
  • Client Creative Services
  • Busines Strategy

People I’ve worked with

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  • Tina Fiandaca

    • Message
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    • People & Culture Director
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Companies I’ve worked with

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  • MullenLowe London

    MullenLowe London

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    • Advertising
  • Red Brick Road

    Red Brick Road

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    • Advertising
  • M

    MBA

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    • P

      Pulse Creative

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      Work history

      Currently

      Group Account Director

      MullenLowe London

      Feb 2017
      • London, United Kingdom
      • Full Time
      • • Taken on as a full time employee after maternity cover, managing the agency's largest Unilever account. • Responsible for the new BCI for the brand, to be launched as an integrated campaign in 87 countries in 2018/9 • Leading the digital transformation ensuring all work is best in category TTL

      2017

      Account Director

      MBA

      Dec 2016 - Feb 2017
      • London, United Kingdom
      • Freelance
      • Heading up the account handling team, managing digital and ATL marketing and communications campaigns across all clients.

      2016

      Account Director

      MBA

      Oct 2016 - Dec 2016
      • London, United Kingdom
      • Freelance
      • Initially briefed to manage the launch of a Microsoft campaign over three markets: • Key client contact for French, German and UK markets • Close cooperation with production and translation teams to ensure smooth transcreation of forty edits – liaising with clients and management of talent and recording studios in local language • Timely approval and delivery to all markets, working closely with local governing bodies and stations • Post campaign wash ups, and financial reconciliation In addition to this, volunteered involvement in additional projects, including: Microsoft: • Working with planning teams to devise strategy for FY17 • Management of out of scope projects to increase sales in final financial quarter Xbox: • Management of new game launch including TVC, cinema, radio, DOOH, digital deliverables and out of scope competitions and advertorials General Mills: • Working with planning teams to develop strategy for upcoming product launches and organisation of a product shoot for ten social films

      2016

      Project Director

      Red Brick Road

      Aug 2016 - Oct 2016
      • Freelance
      • • Leading a team of seven for the launch of Suzuki’s newest car model • Key client contact for all deliverables including ATL (TVC and press), digital, social, POS and CRM • Working to improve process and client relationship with the agency’s biggest account, ensuring all deliverables are produced in the most effective way • Close cooperation with planning and social teams, working with media agency on strategic approach to future launches

      2016

      Account Director

      Pulse Creative

      Jun 2015 - Aug 2016
      • Full Time
      • Working for Team News, an in house agency for News UK. • Heading up a team of eleven account and project managers developing creative advertising campaigns for The Times and The Sunday Times, The Sun, News UK Business Development and internal communications • Team produces up to 300 press insertions per week, display and social variants for all campaigns and up to five TV campaigns and 30 radio campaigns per month • Oversight of finance on all campaigns • Recruitment of new team members and organisation of team structure • Resource management and oversight of workload of team of 40 designers, digital developers, creatives and studio Lead account handler on The Times and The Sunday Times Brand, Acquisition • Development of a high volume creative campaigns from concept, including up to ten radio campaigns per week, regular TV campaigns and • Management of design and creation of press ads, display, social and tablet assets and emails • Oversight of all in paper and online activity for the brand

      2015

      Senior Account Manager

      Team News

      Nov 2014 - May 2015
      • Full Time
      • Working for Team News, an in house agency for News UK. Role involves: • Development of creative campaigns for The Times, The Sunday Times and The Sunday Times Ireland • Production of TV and radio campaigns • Management of design and creation of press ads, display, social and tablet assets and emails • Management of all in paper and online activity

      2014

      Integrated Account & Project Manager

      Team News

      Jan 2014 - Nov 2014
      • Full Time
      • Working for Team News, an in house agency for News UK. Role involves: Account/Project Management - News UK Business Development • Development of creative campaigns for all Business Development projects including Times Tutorials, Times Currency Service, Times Wealth Management, The Sun Money Transfer • All campaigns include design and creation of display, social and tablet assets • Organisation of voice overs and animation for TV and radio campaigns and youtube assets • Management of all in paper and online activity, up to fifty in paper insertions per week Project Management - The Times and The Sunday Times Retention Team • Conversion of ATL brand campaigns to BTL emails, including design, copy writing and coding and creation of social media and display assets where necessary • Implementation of complex targeted email and DM campaigns, producing dynamic content • Management of all BAU retention communication to members Event Project Management - The News UK London Lounge • Design of News UK's branding for their sponsorship of the London Lounge at the Tory and Labour conferences 2014 • Creation of all assets for both communication regarding the lounge and branding in the interior suitable for both venues • Organisation of delivery to high security locations of both furniture and daily papers

      2014

      Group Project Manager

      Metro International

      Jul 2012 - Jan 2014
      • London, United Kingdom
      • Full Time
      • • Management of multiple simultaneous complex international advertising campaigns, including communication with 45 local markets to ensure deals are booked and implemented correctly • Coordination of sizing, production and delivery of artwork with media and creative agencies, the in house creative team and local papers • Generation of ideas for both proactive and reactive briefs; liaising with designers and local markets to create mock-ups and generate accurate costs for clients • Management of production budgets and cost control for large projects over multiple countries, dealing with budgets between €10,000 to €1,500,000. Controlling monthly budgets of over €1million from booking to payment • Copywriting and subediting of all marketing materials including all case studies and promotional copy • Practiced in agile scrum methodology using both Basecamp and VersionOne • In charge of production team, overseeing booking, invoicing and payment of all campaigns

      2012

      Production Assistant

      Metro International

      Jul 2011 - Jul 2012
      • London, United Kingdom
      • Full Time
      • • Management of multiple simultaneous complex international advertising campaigns, including communication with 45 local markets to ensure deals are booked and implemented correctly • Coordination of sizing, production and delivery of artwork with media and creative agencies, the in house creative team and local papers • Generation of ideas for both proactive and reactive briefs; liaising with designers and local markets to create mock-ups and generate accurate costs for clients • Management of production budgets and cost control for large projects over multiple countries, dealing with budgets between €10,000 to €1,500,000. Controlling monthly budgets of over €1million from booking to payment • Copywriting and subediting of all marketing materials including all case studies and promotional copy • Practiced in agile scrum methodology using both Basecamp and VersionOne • In charge of production team, overseeing booking, invoicing and payment of all campaigns

      2011

      Commercial Assistant

      Options LTD

      Oct 2010 - Jul 2011
      • London, United Kingdom
      • Full Time
      • • Involvement in both the creative and logistic side of events - supplying banqueting and decoration equipment • Involved in some high profile events. • The largest to the smallest require an eye for detail and constant communication both with the operations team and the clients. • Direct contact with all clients; small business meant that I was involved in every event. • Interaction with the head office in France on a daily basis - fluency required

      Education

      2010

      Sep 2006 - Jul 2010
      • Languages