About me

Hi, I'm Ina, I'm a passionate graphic designer and lover of beautiful things. My designs are driven by a minimal aesthetics, hand made illustrations and a well considered use of colour.

PostsProjectsExperienceTeam

• Has anyone here done work for German clients? Any idea what needs to be on the invoice (UK business invoicing a German company)?

Projects

• 8

  Illustration for NY based charity Girls Write NowCollaboration with Future Print Club and Humana Studio to create a T-Shirt design for the NGO Girls Write Now, a NY based charity that elevates the voices of writers that are often unheard in main stream society. At the centre of my design is a floating like female reaching for a typewriter ready to write down her story. She looks effortless. Like she is born to write. And write she will. I developed the illustration brief further and designed a range of marketing collateral: bookmarks, posters,
• 3

  London Beer Lab Label DesignLondon Beer Lab is a craft beer brewery based in Brixton who specialises in quirky small batch brews. They were looking for a new label look and feel for some of their special edition brews. These brews are so small, they usually don’t leave the lab. The idea of “escape the lab” was born.
• 2

  Lockdown ZineHandmade zine that documents my thoughts and emotions of the first few weeks after lockdown began at the end of March 2020. Its minimal aesthetics reflects how suddenly life was what happened in our home. Life slowed down and became quiet and as we spent every single minute in our homes, we re-discovered our four walls and saw them with new eyes.
• 1

  Beer Label Design - Band of BrewstersLabel design for a brewery run by females in the heart of Brixton. Their beers are inspired by Hildegard von Bingen, first known brewster, and are celebrating the revival of her old style herbal beers.
• 2

  Brand Identity - Seed YardMilo & Louise are the epitome of garden enthusiasts. For their urban garden centre in East London, they needed a brand identity that combined gardening with community. Everyone deserves and needs something green in their lives, is their core motto. As they grow all their seeds and plants on the premises, this aspect of hand-made, artisan culture needed to be reflected in their branding too. Combining a simple, yet elegant slab serif typeface with hand drawn illustrations on natural pastels was
• 1

  Corporate IdentityCorporate identity for the History of Cinema Museum in Dubai. The central design is inspired by the old gelatin coated film rolls.

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Work history

Digital Designer SamsungCheil
Jan 2020London, United KingdomFull Time
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Freelance Graphic DesignerIna Arens Graphic Design
Sep 2018London, United KingdomFreelance
I specialise in presentation design, brand and corporate identity, logo design, flyers and posters.

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Skills

• Adobe Indesign
• Adobe Illustrator
• Adobe Photoshop
• Brand Identity
• Marketing Collateral
• Typesetting
• Illustration
• Layout Design

Education

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Graphic DesignShillington College, London
Sep 2018 - Jul 2019London, United Kingdom
Intense and practise oriented part-time graphic design course, covering skills such as typography, typesetting, brand identity design and packaging.