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Do you really want to delete project Fedrigoni 'See with new eyes'?
I have a passion for handmade processes such as paper craft and silk screen printing. My interest in design and illustration originated from studying Fine Art; I grew a passion for Henri Matisse’s paper cut outs and printmaking work. Studying Graphic Arts at Bucks New University was fundamental in my progress in becoming a hard working professional. My work varies from illustrations, books, inspirational campaigns and installations. I have a great attention to detail and love to be challenged in my ability.
Currently continuing with my own illustration work
Responsible for implementing inspiring displays across all departments of the Harrow store. This included the windows, all store mannequins, product displays and store layout. The role was to highlight key pieces and promote new collections, putting colours, textures and styles together in an innovative way. I found it interesting that I could work proactively on the overall look of the store and have a direct effect on the profitability. In this fast paced environment, I dealt with quick changes on visual displays for the season phases, deals and events.
My journey at Ascot started in 2006 as a waitress in the boxes. I gained excellent customer service skills from working with demanding clients including Sheik Mohammed and other large corporate boxes. In 2009, I was promoted to Front of House Manager due to my capability and interpersonal skills. I worked there for most race events for eight years. I would usually be responsible for up to 30 members of staff at a time. Although this was a very pressured work environment with very demanding clients, I enjoyed working there and felt it was important to engage positively with all staff and customers. I have an ability in keeping calm under extreme pressure and am confident in taking control in difficult situations. These were 12 to 14 hour days, being focused at all times ready to confront a problem head on.
This work came directly from working effectively at Ascot. I met the Director of First Impressions Hospitality who asked me to work at Twickenham Rugby Stadium, QPR Football Stadium and Wentorth Golf Club. These major sporting events are very challenging, just like Ascot. The clients would expect the best experience, so my job was to foresee problems before they happened, motivate the staff and remain in tune with timings at all times.
This is a unique company who design, set up and run impressive events such as Polo in the Park and the Mahiki Bar at Henley Regatta and Glastonbury. They represent an amazing team of staff who are the most dedicated people I have ever worked with. We worked day and night, through mud and rain but still had a great time whilst giving amazing service. I was the Supervisor for their VIP bars, which was often very challenging in a very hectic environment.
This one month position of freelance work was a fantastic experience for me. I was involved in the hands on production of the Christmas window displays for Mappin & Webb. Working one-on-one with the company Director, we produced over 60 birds made entirely from paper for 13 stores across the country. This also involved organising the 3D birds to be posted to the various locations and physically implementing the display in the Regent Street store. This requires great organisational skills, patience and an ability to work meticulously.
BA (Hons) First Class
Merit in Art Foundation
This was a collaborative university project with Loty Ray for the prestigious paper supplier, Fedrigoni. We created a unique marketing campaign to showcase their extraordinary range of papers to inspire their customers. We created a pop up book, which had layers of hand cut paper scenes, which fit neatly into its own professional box as well as handouts and a smaller book, which contained more information about paper weights and colours. http://the-dots.co.uk/jadecoleman/project/184458