Projects
- Dovobet GelDovobet Gel is used for the treament of psoriasis in adults. I was briefed to design a website to communicate the treatment available to patients in an easy-to-digest way. The idea was to serve content based on the patients' chosen user journey. They were asked 'What do you want to learn more about?' and presented with four options: reducing inappropriate referrals; optimising treatment; reducing wastage and patient self-management. The content was tailored to its respective category.
- Studies Made SimpleKogenate® is a medicine used to prevent or control bleeding in adults and children with hemophilia A. I was briefed to design an iPad app to be used by consultants in hospitals to sell the product. My process involved two key stages: UX and UI design. Content was split into four areas and colour coded using the distinct brand colours. In addition to the standard touch and swipe controls on tablets, i devised a secondary navigation to enable each consultant to quickly move around the app.
- The ScoreHTC - in association with UEFA Champions League - devised a competition for it's HTC Specialist staff to find the ulitimate football fan. Each registered member could form a team and compete with colleagues to correctly predict the outcome of every UEFA Champions League fixture for a chance to win HTC and exclusive UEFA Champions League prizes. My brief was to create an Android app called 'The Score'.
Work history
Senior Digital Designer & FreelancePublicis London
Skills
- Advertising
- Visual Arts
- Art Direction
- Mobile
- Websites
- Interface Design
- Creative Direction
- Interactive Design
- Web Page Design
- Illustrator