About me

Hello there I'm a senior designer and creative based in London. If you're looking for direction on a project, to create a new brand or redevelop a current one I believe in using research & strategy, alongside design to find the correct solution.

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Projects

• 33

  Archetype RebrandArchetype are an events production company who were looking to improve their visibility as well as break into new marketplaces. They needed to be seen as both a modern and reliable company and to do those I chose a modern yet industrially tinged palette.
• 10

  xSellcoxSellco's product eDesk is the world's most used e-commerce help-desk, alongside their other products like Repricer and Feedback they are a vital tool for people selling on multiple platforms. They had a pre-existing brand which had no guidelines so there was no consistency. I brought this into focus and created them a hierarchy based but adaptable system. I also complied a library of brand imagery and icons + assisted with copywriting and campaign ideas as well as some work on their UI and we
• 1

  GP StrategiesBRIEF I worked on a consultancy basis with GP Strategies, a training company working in the financial sector. They by their own admission were a training company & didn't have a strong design culture but they had a desire to improve their internal brand & presentations as well as require some assistance on digital products. SOLUTION After some initial research & sitting in on briefs I also discovered the time from brief to delivery was usually around 4 days, this dictated the form greatly as a
• 1

  Shock World ServiceThe Shock World Service is a 100 episode collection of painstakingly assembled audio collages of soundtracks, electronic oddness & spoken word. Started in 2007 as a way to further explore & expand musical horizons beyond the mainly dance floor-centric music I was playing at the time & as an antidote the cheapening of the mixtape format by the glut of .mp3 mixes online with no track listing, no artwork & no real attention to detail applied to them. "A provider of collage-heavy, loosely hauntolo
• 4

  Fidelity Beer Festival WebsiteI designed & built website for the inaugural Fidelity Beer Festival. I had to help establish the brand whilst drawing attention to the array of renowned breweries that were coming to Dublin for the event, many of which for the first time.
• 4

  Modern Magic Records

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Work history

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Senior Designer & CreativeBBC Studios
Sep 2021Television Centre, 101 Wood Ln, Shepherd's Bush, London W12, UKFreelance
Senior Brand DesignerCheckout.com
Mar 2021London, United KingdomFreelance
Currently working as freelance senior brand designer at online payments specialists Checkout.com

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Skills

• Advertising
• Events
• Marketing PR
• Art Direction
• Design
• Event Management
• Illustrator
• Photoshop
• Powerpoint
• Social Meda
• Project Manaement
• Strategic Design
• UX
• UI

Education

Master of ArtsUniversity of The Arts London (UAL)
Dec 2008 - Nov 2009London, United Kingdom