Projects
- HeinekenAmazing plans and ideas are often born from a conversation over beer. But you often don't have the money and resources to make them happen. Heineken helps turn ideas into reality. "It all begins with a Heineken" The App "Heineken Ideas" 1. Turn the app on 2. When you hear something interesting tap the app 3. It saves the past few minutes of conversation 4. Go through the saved clips, and send any great ideas to Heineken. Promotion for the app The Content that's created. Online Content that is generated from the app - Beer mat advertising - Ideas on the Heineken website for sale -
- Quaker OatsRolled porridge oats are healthier for ducks than bread. 6 million loaves of bread are sold each year to feed to the ducks. So we wanted Quaker Oats to have a slice of the action. This is Darren He is on a mission to save the ducks. Presence on social media Documentary Film At the river - We will have oat feeding stations by the river.
- SMVWe worked with Grey to create the SMV comic book. SMV, are a group that provide rickshaw drivers with a more ethical monthly scheme to rent out a rickshaw. They wanted to tell more rickshaw drivers about their service. Majority of rickshaw drivers are illiterate in the area.But they often work so hard to ensure their children are in school. So we created a comic book for the children of rickshaw drivers to inform them about this opportunity, with the intention they would take it home and share it with their parents.
- LonsdaleLocal sports clubs are losing money and closing, yet sport is proven to help young people get away from crime. We want Lonsdale to recruit more young people to these clubs, helping young people step away from crime and saving the clubs. How do we recruit? Glow in the dark race tracks In parks challenge people to run quicker than 13 seconds. If they do so they'll win memberships to local sports clubs. Bouncers They will scout out troublesome people who tend to fight and give them memberships to the local boxing gyms. Punch bag machines in disused buildings. Punch bag machines are popular competition between friends, by putting them in places where our target audience might go, we hope to create the same competition and give out memberships to local boxing gyms if the player gets over a certain score. Ambient Ambient Spray painted advertising in areas which our target audience all be.
- Snap SymptomSnap Symptom A service where people can get Health advice from personal messages without the embarrassment. There would also be 10 second tutorials on Health Education. This would solve the problem of young people being embarrassed to go to the doctors/tell their parents, cut down on waiting time and educating more people to become healthier. We are currently in talks with doctors and embarrassing bodies, trying to make this a real thing.
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Skills
- Advertising
- Art Direction
- Copywriting
- Digital
- Design
- Creative Direction
- Online Campaigns
- Outdoor Campaigns
- Print Campaigns
- TV Campaigns
- Indesign
- Photoshop