Born in Bulgaria, Krasimira Stoyneva moved to London to pursue her dreams. She established her brand in 2014 and the use of synthetic hair in her designs has become globally recognised since.
Graduated with a first class honors degree from the University of East London in 2014, Krasimira quickly attracted the attention of the Fashion Industry by winning in the same year the ‘High Commend Award’ by Diversity Now as well as the ‘Vogue & Muuse Young Vision Award’; with Vogue’s senior editor Sara Maino praising Krasimira’s “bold combination of materials and prints”. Krasimira also won ‘The Ones to Watch’ during London Fashion Week in February 2017, heightening her visibility and recognition within the Fashion industry.
Her conscious choices have led her to support charities, as well as collaborate with other artists to avoid any waste or hair. She continues to push the boundaries of art and fashion by being innovative and through her continuous use of unique materials.
The use synthetic hair, bold prints, and contemporary style is a testament to this. Focusing on the movement and energy of her design creations, the Bulgarian designer empowers the modern women to be individual and to feel confident.
“WEAR HAIR NOT FUR” is the thesis of my creations. Using hair allows me to create endless possibilities of colours and textures, shunning away any possible rejection. My designing choices and my fashion aspirations have altered from engaging with the stereotypical or normal conventions- to the unique, freeing and bold.”
Projects
- All About The Stars COLLECTION – ALL ABOUT THE STARS IN A DIVIDED WORLD, WE MUST QUESTION OUR IDEA OF UNITY. Showcasing bold prints, synthetic hair and with the consistent theme of stars, Krasimira Stoyneva is proud to promote her A/W17 collection ‘ALL ABOUT STARS’ with Fashion Scout this season. Graduating from University of East London in 2014, Krasimira Stoyneva creates collections with conviction; encouraging the use of synthetic hair as an innovative and ethical solution to fur within design. Promoting the
- Fine Lines COLLECTION – FINE LINES S/S 2017 New and innovative, hair, with all its luxury, gives a beautiful alternative to fur. With endless possibilities to dye and cut, Stoyneva has no limits. This Spring/ Summer brings elegance and effortless beauty into one, combining pastel pinks, purples and blues at different lengths to create stunning results. Finesse and fabulous, transform yourself into the modern and confident woman this Spring... #Wear Hair Not Fur
- Behind the Seams Behind The Seams Collection Behind The Seams AW16 collection evokes a self-assured woman who dresses only for herself. Oversized silhouettes move away from her body, creating bold and chic androgynous shapes. Standout silhouettes are made feminine with a pastel palette and delicate detail, reflecting both the strong and soft side of womanhood. Design elements like frayed contrasting seams liberate her from stereotypes surrounding femininity. Krasimira’s original collection is incomplete witho
- Stitches Spring/Summer’16, STITCHES Collection focuses on the softer side of society, the delicacy of life and silkiness of femininity. Embodied within the energy of life expressed through the natural movement and texture of hair and Krasimira’s exquisite embroidering, the collection evokes desire, confidence and individuality for the modern women.
- Future Queens BOLD, fun, empowering, creative, free is how 'FUTURE QUEENS' should feel. KRASIMIRA STOYNEVA's Graduate collection was driven by her emotions and experiences in from exploring London. 'All the madness and creativity that comes with it; all the boundaries it holds; all the mixture of cultures. It’s so colourful and varied – you never feel like things are stagnant here. I researched a lot of different cultures for print and silhouette ideas and focused on layer development in textiles to reflect
Projects credited in
- Get to know the 10 new fashion brands shaking up the industryASOS, as part of the company’s commitment to supporting emerging talent, launches ASOS Fashion Discovery 2017 for the second year. The competition is open to up and coming fashion companies registered in the UK and aims to find the very best emerging talent. Discover the 10 finalists below. Voting opens at 10am BST on Tuesday 17 April 2018 and closes at 10am BST on Tuesday 1 May 2018. Get voting here.34
- ASOS Fashion Discovery: People's Pick - Voting now closedVote for your favourite ASOS Fashion Discovery Finalist! What is ASOS Fashion Discovery? ASOS, as part of the company’s commitment to supporting emerging talent, launches ASOS Fashion Discovery 2017 for the second year. The competition is open to up and coming fashion companies registered in the UK and aims to find the very best emerging talent. The People's Pick While the judging panel whittles our 10 Fashion Discovery finalists down to two overall winners, it’s time for you to decide who sh32
Work history
K
K
Creative DirectorKrasimira Stoyneva Ltd.
London, United KingdomFull Time
Skills
- Dress Making
- Commercial Fashion
- Editorial Fashion
- Advert Creation
- Art Knowledge
- Celebrity Photoshoot
- Press Campaigns
- Press Events
- Online Retail
- Luxury Womenswear
Education
BA (Hons) Fashion & Textile Design : First ClassUEL
- London, United Kingdom