Laura Urquijo
Available

Laura Urquijo

Graphic DesignerLondon, United Kingdom
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Hadrien Chatelet
Laura Urquijo
Available

Laura Urquijo

Graphic DesignerLondon, United Kingdom
Projects
  • BOXTOY
    BOXTOYBased on a RSA brief, Boxtoy is masters project. The objective of the brief was to create or redesign a toy, rethinking new ways to package toys and how to make them environmentally friendly. Boxtoy is a building that self contains its parts and also works as storage for other toys when not being in use. This function helps Boxtoy to be useful even when the child is done playing with it. The project includes the design of Boxtoy itself, the design of the logo and instructions.
  • Betulla
    BetullaBetulla is a masters project. This time around the goal was the one to set an hypothetical personal creative business, from the naming to the creation of the typeface to the business plan. The name Betulla is the Italian for birch, this name comes in relation from the name of the owner of the company. The logo is done with the LUC typeface, which was created for Betulla. This typeface and the decorative elements created after it give Betulla a slight art deco feel but with a modern twist.
Work history
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    Sales AdministratorNotable Designs
    London, United KingdomFull Time
    - Liaising with clients B2B. - Content creation for Tiktok and Instagram. - Logistics for the UK and international deliveries. - Liaising with the warehouse to manage deliveries and stock. - Creating orders from client POs. - Sales administration. - Managing relationships with new and existing clients. - Market research - Content creation for Social Media (Instagram and Tik Tok). - Wed Administration. Creation of products and stock management. - Invoicing. - Trend research for buying and content creation purposes.
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    Graphic Design/Sales/Administration/LogisticsVillaverde
     - London, United KingdomFull Time
    - Re-designing products to adjust them for clients’ briefs. - Maintaining and developing the company’s brand identity through all brand communication, including client presentations and in-store graphics. - Liaising with clients B2B and B2C. - Logistics for the UK and international deliveries. - Liaising with the Italian workshop. - Sales administration. - Sales. - Product merchandising in-store. - Tradeshow experience during I Salone del Mobile representing the brand with an international audience.
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Skills
  • Graphic Design
  • Branding
  • Logo Design
  • Editorial Design
  • Teamworking
  • Typography
  • Calligraphy
  • Italian
  • Fluent Spanish
  • Adobe Suite
Education
    University of Westminster logo
    University of Westminster logo
    Post-graduate Diploma in Graphic DesignUniversity of Westminster
    London, United Kingdom
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    (BA hons) Graphic DesignLABA, Libera Accademia di Belle Arti
     - Italy