I am an experienced Producer/Project Manager and Casting Director in London. With years of experience across video, digital and stills I work closely with brands, magazines, photographers, directors and agencies in fashion, beauty.
I have developed long term relationships with my clients and creative partners, working as a reliable production and casting resource. Collaborations have included the likes of Napapijri, Nike, Wella, Kenzo, IMG, Fabien Baron, Alex Box, Patti Wilson, Tom Pecheaux and many many more.
Projects
- Mastered Live Athens x Linden StaubMid 2018 I decided to partner up with London based Female Empowerment model agency Linden Staub, for our annual Mastered Live event. As head of casting I decided to fly over 7 of the agencies freshest faces to shoot over 2 days in Athens. Here are some of the images shot of the Amazing Aaminah. #Femaleempowerment
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Projects credited in
- Casio Edifice Mark your MomentLaunched an Entrepreneur Series with Casio Edifice showcasing entrepreneurs to discuss topics that are usually avoided or known to not shout about. Failures and mistakes are part of the process of growing and learning new skills. It is very crucial within start up businesses and we partnered up with four entrepreneurs to discuss their own journeys and share their own mistakes along the way. As part of the Casio Edifice brand speaking to audience on a social level, it is very relevant to share wi
- Napapijri Future TeesDesign lead and art direction on Napapjiri Future Tees campaign involving a partnership with musician and artist Kojey RadicalNapapijri brand breaking through to the UK Market briefed 1000heads on entering the hype culture with the new collection Futurewear. The campaign involved an AR T-shirt experience, from scanning a QR code on the T-shirt design it activates Kojey Radical’s artwork to life. Lead and working across design and developer teams to create an Instagram AR filter that was used as
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Work history
Assistant Producer | CastingMastered
London, United KingdomFull Time
Since Mastered launched in 2015, it has provided the new breed of emerging creative a platform to develop their careers through its range of online courses.The accelerators span from Image making (Photography, Styling and Art Direction), trough to beauty (Makeup, Hair, Nails) and Brands (Womenswear, menswear and accessories).
Each accelerator is lead by some the worlds leading industry experts, Inez & Vinoodh, Alastair Mckimm, Fabien Baron, Kenzo, Nike, Guido, Alex Box to name a few.
The 10 month courses are also supported by 121 mentoring, life coaching, workshops and Live events.
Production
– Oversee and lead on all things production company wide (Image, beauty, brands, leadership, marketing, partnerships). This includes; arranging kit, crews, locations, travel for crew and experts and managing the production schedule. Coordinating shoots from beginning to end on all domestic and international shoots.
– Update all production docs inc. Call sheets, student briefs, itineraries, schedule, editors diaries, along with approving expenses and invoices.
– Support senior producers across all production needs from initial concepts to delivery across all digital platforms.
– Manage post-production budget. (Estimates & Actual spends).
– Establish rapport with creatives enrolled and talent, supporting them through pre-production and on set.
– Developed the ability to interview fashion industry experts to obtain vital internal content.
– Upload modules into CRM platform every launch.
Casting
– Lead on all casting needs company wide.
– Manage the company visual voice through model bookings.
– Consult students enrolled on the program on continuous casting and model booking.
– Arrange, cast and book models globally for annual Mastered Live events.
– Liaising and creating relationships with model agencies globally. Leading to partnership and collaborations for future projects.
– Hold casting days and go-see’s for internal projects and for supporting partners projects.
Industry leaders I’ve worked with: Wella, Kenzo, Fabien Baron, Alastair Mckimm, Anna Trevelyan, Patti Wilson, Tom Pecheux, Andrew Davis, Alex Box, Nike, Jade Taylor, Harry Josh, Esteban Cortazar, Megan Mccluskie, Zoe Irwin, Garry Gill, Katie Baron, Karen Clarkson and many more.
International ventures: New York, Los Angeles, San Francisco, Santa Cruz, Portland, Athens, Croatia and Paris.
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Creative ProducerFreelance
London, United KingdomFreelance
BIO
We at That Girl That Edits are a female run London-based collective of filmmakers, spearheaded by the producer/director duo myself (Lauren Smith) and Helena C-J.
Our aim has always been to create cinematic films that are as narratively compelling as they are visually stunning, no matter the budget. Favouring simple but bold imagery and symbolism, this collective is now ready to experiment with our own new brand of film making, throughout fashion film, music video and (soon) of short film. The desire to create and the love of a challenge is what drives us on as we explore our roles as moving image-makers.
KEY RESPONSIBILITIES
– Support Director
– Support content delivery and initiate ideas for concepts
– Oversee development of production for clients from start to finish
– Sign off on all aspects of production
– Alert to team’s needs on set and being available to solve problems
– Lead on casting and booking models
– Liaising with agencies and relevant participants in run up to shoot day
– Write and distribute shoot docs: Schedule, call sheets, briefs, itineraries, treatments
– Arrange logistics for shoots: Locations, catering, all travel
– Delegate production on set
– Goals orientated mindset in order to create efficient and effective content suitable for all involved.
– Budget management including approving expenses and invoices
CLIENTS
Zoe Irwin, Alex box, Empire menswear, M+P Models
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Skills
- Fashion
- Film
- TV Film Commercial
- Editing
- Video
- Assistant
- Film Production
- Pre Production
- Producing
- Production Assistant
- Final Cut Pro
- Team Assistant
- Orgainised
- Film Directing Editing
- Punctual and Proffesional Person
- Adobe Premiere/photoshop/indesign
- Models
- Casting
- Budget
- Communication
- Logistics
- Organised
- Budget Management
- Commercial
- Editorial Concepts
- Beauty
- Beauty Editorial
- Advertising
- Marketing
- Project Co-ordination
- Project Management
- Social Advertising
- Social Content
Education
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Editing and Post ProductionRavensbourne College of Design and Communication
- London, United Kingdom
Film Editing and Production
Awards
Nick Night Fashion Film AwardSHOWStudio
With an entry to the Global fashion film competition, run by the infamous Nick Knight. My Film entry was selected and shortlisted into the top 10 entries from around the world.
Panel and Judged by DIESEL artistic director Nicola Formichetti, fashion designer Gareth Pugh, film-maker Ruth Hogben, and creative maverick Daphne Guinness.I
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IUFF Milan Fashion Film AwardsIUFF Fashion Film awards
Runner up IUFF Milan fashion film awards 2014.