About me
Strategic, creative and entrepreneurial, I am a storyteller and networker with experience working agency-side, in-house and in scale-ups for creative and design-led individuals, brands and events.
I currently work at WeTransfer at the intersection of culture, technology and design. I spearhead communications for WePresent, our editorial platform and arts curator to 4m monthly readers in 195 countries, WeTransfer’s advertising arm and oversee our global awards strategy. Based in London, my goal is to position the brand as an authority and supporter of the creative industries in the U.K. and Europe.
Prior to this I worked in the Communications team at London Design Festival and London Design Biennale, founded by Ben Evans CBE and Sir John Sorrell, two champions of the most dynamic creative economy in the world.
I have a BA French from UCL (2:1) and have studied abroad in France in both Paris and Lyon. I owe my love for culture to France as much as London and the U.K.
I am a Fellow of the RSA and am interested in meeting entrepreneurial, kind and interesting people. Please reach out if you wish to say hello.
Projects
- Groundwork: WePresent x SerpentineA series of creative journeys behind Back to Earth, Serpentine Galleries environmental programme unveiled on WePresent, WeTransfer's editorial platform, with WeTransfer enabling crowdsourced philanthropy to the five artists’ charities and doubling donations, up to 30,000 euros https://wetransfer.pr.co/196176-wetransfer-and-serpentine-launch-back-to-earth-groundwork
- Ideas Report 2020This year, WeTransfer surveyed an astounding 35,000 people in 183 countries about how the pandemic and subsequent lockdown has affected their work, ideation, confidence, and self-doubt. In addition, WeTransfer released an interactive game, and a video series featuring five well-known creatives unpacking the overarching theme of the report — how times of doubt and uncertainty can be a catalyst for change. Events stemming from the COVID-19 pandemic have upended the creative industry—in fact, 78%
Projects credited in
- WeTransfer x JungleHello! WeTransfer and Jungle have been working together for the last few months and last week we launched the culmination of our collaboration - an interactive music video for the track Back on 74 that you can download art work from. Check it out and download a piece for yourself here... https://junglejunglejungle.wetransfer.com
- Marina Abramovic x WeTransfer/WePresentWeTransfer’s editorial platform invites Abramović as first guest curator, the start of a collaboration during which she shares her guidance and hopes for the legacy of the performance art genre that she has done so much to shape. WePresent, the editorial platform of WeTransfer, reveals an exclusive collaboration with world-renowned performance artist Marina Abramović, beginning with its inaugural Guest Curator Series. Launching today, Abramović’s guest curatorship marks the first of a number of7
Work history
PR ManagerWeTransfer
London, United KingdomFull Time
Group Marketing & CommunicationsLondon Design Festival
- London, United KingdomFull Time
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Education
U
U
Bachelor of Arts (BA) University College London (UCL)
- London, United Kingdom
BA French 2:1