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Junior Creative with a big love of ideas and illustration. Brummie and daughter of a landlady, brought up on a diet of Walkers finest and elongated vowels. Once illustrated a children's book for orang-utan charities in Borneo. Two time winner of Rafiki's Cuisine 'Best Decorated Banana'.Locked Pro Plan feature
Working as part of the BBC Creative team producing promotional material to marketing briefs. This included: • Researching / selecting / editing together appropriate content, to produce effective promotions for short form digital content and clip-based trailers. • Writing effective copy for various platforms and directing voice-over artists. • Liaising with content production teams about their programmes. • Working closely with other craft personnel. • Devising, writing and pitching original cross-media promotional campaigns: • Idea generation / conceptual thinking • Developing creative treatments • Copywriting • Cross-platform understanding
Shift is an intensive night school programme, which includes workshops, talks by those at the top of their game and real client briefs that show young creative minds how to apply their abilities and craft. Myself and 18 others were selected to receive training in briefs to ideation, concepts, scamping, pitching and presentations from a wide array of agencies, including; Superimpose Studio, Channel 4, BBC, Digitas LBI, Iris, AKQA, Bulletproof, Venture3, DesignBridge, Jones Knowles Ritchie, McCann, Stink Productions and The Elephant Room. This process involved working on three live briefs for D&AD, Sandows Cold Brew Coffee and Nike.