Canada's Drag Race
We welcomed Canada’s best drag queens to the UK at the height of lockdown! From 48 sheets across the country, to social, digital and TV assets, this campaign reached 95% of 18 to 34 year olds and was a huge hit for BBC Three.
Myself and Lorraine Nolan conceptualised the campaign, with social graphics brought to life by the terrific Andrea Stragapede!
