PostsProjectsExperienceTeam

Projects

• Bonds Babysearch 2020 Campaign
• Sussan Only For Women Campaign
• Sportsgirl Be That Girl Campaign

Projects credited in

• 'Keeping Up with the Bakers' | Ted Baker SS17 CampaignAs acting Senior Copywriter, I was responsible for: • Creation of seasonal tone of voice guidelines • Ideation of creative concept • Digital campaign copy on @ted_baker • Additional content for press lookbook • Launch press release
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  Ted Baker x Crown & Owls'Colour by Numbers' (Stills Campaign)
• Ted Baker Social Media Strategy
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  Ted Baker London – 'Mission Impeccable' AW16 CampaignI was lead copywriter for an ambitious digital campaign which saw Ted Baker collaborate with director Guy Ritchie and tech giants Google.
• Mission ImpeccableSpy it. Click it. Buy it.
• One Giant Leap - Instagram Digital CampaignTo celebrate the launch of Ted's stellar AW17 womenswear collection we invited followers old and new - via paid content - to take One Giant Leap to a new fashion frontier on planet Sateen. There they'd get their chance to explore Ted’s luxurious, universally well-dressed world and complete challenges for their chance to win a constellation of star prizes. On our own daily Instagram Stories, we then revealed the winner and the prize, and provided a swipe up call to action, driving traffic to Te

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