'Keeping Up with the Bakers' | Ted Baker SS17 Campaign

As acting Senior Copywriter, I was responsible for: • Creation of seasonal tone of voice guidelines • Ideation of creative concept • Digital campaign copy on @ted_baker • Additional content for press lookbook • Launch press release

Team Credits

Luke Butler

  • Message
  • Creative Copywriter

Agnes Szczepaniak

  • Message


  • Ted Baker

    Ted Baker

    • Fashion

Project Tags

  • Creative
  • Tone of voice
  • Press Release
  • Copywriting

Inspired by this project? Showcase projects you’ve worked on and inspire other people.

Post your project