PostsProjectsExperienceTeam

Projects credited in

• 'Keeping Up with the Bakers' | Ted Baker SS17 CampaignAs acting Senior Copywriter, I was responsible for: • Creation of seasonal tone of voice guidelines • Ideation of creative concept • Digital campaign copy on @ted_baker • Additional content for press lookbook • Launch press release
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  Keeping Up With The Bakers - Ted BakerTedPix
• 3

  Cotton On
• Influencer Campaigns: Case LuggageI've worked on a number of influencer campaigns for Case Luggage, which involved researching relevant influencers that fit their target market, reaching out to them and tracking their performance. Some top performing influencers I've worked with include In The Frow (@inthefrow), Amy Neville (@amynevfashiondiaries) and Peony Lim (@peonylim).
• A History of Ted BakerTimeline
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  2017 Christmas CampaignLock-up creation and campaign design for Ted's Grooming Room Christmas 2017. Project includes print and digital promotional material, along with in-store POS.

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