Nadia Shaw

Creative content and brand consultant

Level
Senior
Location
London, United Kingdom
Availability
Locked Pro Plan feature
Professions
-

Projects

Projects credited in

Side Hustles

Skills

  • Brand Development
  • Brand Management
  • Photography
  • Photo Editing
  • Video Production
  • Video Editing
  • Brand Guidelines
  • Leaflet Design
  • Artwokring
  • Brochure

People I’ve worked with

Companies I’ve worked with

  • Arts University Bournemouth

    Arts University Bournemouth

    • Arts and Culture
  • F

    Freelance

    • Goldsmiths, University of London

      Goldsmiths, University of London

      • Education & Research
    • L

      Leo Burnett London

      Work history

      Currently

      Freelance creative consultant

      Freelance

      Jul 2012
      • London, United Kingdom
      • Freelance
      • My recent projects include: • Providing digital and marketing consultancy for education clients such as Arts University Bournemouth and Summerhouse PRU, including website and web content design, social media and digital strategy, and research reporting • Digital content creation for higher education clients including Arts University Bournemouth and Anglo European College of Chiropractic • Managing 2 assistants on a project basis across all video and photography production • Shooting national ad campaigns, including both print and digital with work being published in Vogue Italia, The Independent and The I • Creating the community engagement project “A Portrait of Boscombe” an online PR campaign for the area of Boscombe centralised around social media to promote the area – gaining over 5,000 hits in a month. The project was turned into an exhibition with a launch event which I organised

      2019

      Senior brand manager

      Diabetes UK

      Jun 2019 - Nov 2019
      • London, United Kingdom
      • Full Time
      • Managing the brand team and leading on brand development projects for Diabetes UK

      2019

      Brand and marketing manager

      Breast Cancer Care

      Oct 2017 - Mar 2019
      • London, United Kingdom
      • Full Time
      • •Leading on brand redevelopment project •Lead on all marketing and brand activity •Manage brand and creative training across the charity including proposition and brand, proposition and messaging workshops •Manage and develop brand guidelines, providing relevant training and implementation across the charity to ensure consistent visual identity, messaging and tone of voice •Developing and delivering creative, proposition and messaging workshops •Oversee key campaigns and activities - using the full media, digital and marketing mix - to position and promote the charity and brand •Manage integrated marketing campaigns across the fundraising directorate, from planning to evaluation •Lead in the production and design of fundraising campaign materials •Manage the marketing and brand team across all aspects of work •Give strategic advice on marketing and brand to the leadership team •Managing a marketing, brand and content production budgets •Maintain exceptional relationships with key internal and external stakeholders

      2017

      Senior content producer

      Goldsmiths, University of London

      Oct 2014 - Sep 2017
      • London, United Kingdom
      • Freelance
      • My duties include: •Working as part of a team to manage the award-winning Goldsmiths website, digital channels and communications for student recruitment. This includes leading a small team to continually review, update and improve all digital content to ensure that it is easy to understand, engaging and accessible •Managing the production of all digital content for marketing purposes including video production and editing •Ensuring all content produced by the marketing and recruitment teams meets with brand guidelines •Line managing the team's Digital Editor and Marketing Assistant •Designing/artworking ads and publications •Running training in creative content production techniques such as photography and video production •Managing digital promotional activity including virtual open days •Creating content and aiding in strategy development for UG and PG conversion •Line managing the departments digital editor and marketing assistant •Coordinating social media for recruitment and marketing purposes including open days, conversion and clearing campaigns

      2012

      Marketing coordinator and digital media producer

      Arts University Bournemouth

      Jun 2011 - Nov 2012
      • Bournemouth, United Kingdom
      • Full Time
      • Within this role I reported directly to the head of Marketing and Communications. My main responsibilities include: • Working with the Senior Web Development Officer and external agency to redesign and manage the Arts University College’s website within Wordpress, which was awarded the Gold HEIST Award for Best University Website 2013 • Managing and producing all digital media content for the Arts University College website and Social Media platforms, including photography and video editing • Managing the Arts University’s social media strategy across various social media platforms including Twitter, Youtube, Facebook, FlickR and Instagram • Working with courses and key stakeholders, training them on social media best practice in line with brand guidelines • Working as a team to initiate the use of social media platforms such as Bitly, Hoot Suite and Storify • Coordinating all market research activities across the Arts University using various systems including generating regular reporting through Google and Facebook Analytics • Managing the Arts University College’s advertising strategy, and creating/project managing award winning recruitment campaigns • Aiding the Head of Marketing and Communication in creating marketing presentations for various audiences including board members and potential students • Working as part of a team to manage all recruitment events including open days and UCAS fairs

      Education

      2009

      BA (Hons) Marketing

      Bournemouth University

      Oct 2005 - Jul 2009
      • Bournemouth, United Kingdom

      Awards

      2016

      Best website

      Heist

      • Awarded best website for Goldsmiths, University of London

      2013

      Best recruitment campaign

      Fresh awards

      • Arts university bournemouth big pink shell

      2013

      Best use of innovation and creative thinking

      Heist

      • Awarded Silver for big pink shell

      2013

      Best website

      Heist

      • Awarded best website for Arts University Bournemouth. I managed this project and produced video and copywriting for key sections.

      2012

      Best use of innovation and creative thinking

      Heist

      • Awarded Gold for a multi-channel campaign - Open Days that Open Doors

      2009

      Film of the year

      Charity Film Awards

      • Film of the year for the Booberang campaign I managed with Breast Cancer Care