Projects
- Crocs Ramadhan CampaignRamadan is a season of reflection, togetherness and celebration. Crocs wanted to capture the excitement of the moment with their limited-edition Ramadan range, putting their iconic clogs front of mind when it came to glamming up and gifting. This project had to hit all the right notes, and remain sensitive to the holiness of the occasion, so we partnered with the creative collective Muslim Sisterhood to help with casting, styling and consultancy. “Share the Joy” was our chosen concept — a visua
- At the Feet of Our MothersSo honoured to be a part of this project with an amazing team of wonderful Muslim women organised by PlayNice and MuslimSisterhood. Inspired by Hadiths and Islamic teachings around sacred matriarchal bonds they have created a beautiful short film and zine, sharing intimate conversations and moments between mothers and their daughters, exploring migrant dreams and matriarchal hopes. Ultimately it is a celebration of the women who have made us the women we are today.