I always liked to draw and write my own sketch story books. Story telling and photography are also my favourite subjects. I worked for many agencies in many different places like, W+K and 72andSunny Amsterdam, BBH New York, The Conquistadors Collective NY, DDB Barcelona and McCann Madrid... For a bunch of different great brands. I won awards at Cannes festival, One Show, Communication Arts… My work is also recognized in the Gunn Report and at the Reina Sofia Museum in Madrid. I am now working as a international freelancer based in Madrid.
- Coca Cola - FamiliesCoca Cola wanted to make a new global campaign revolving around families’ consumption. We felt that a modern family update was fitting as there is a wide variety of families nowadays. This commercial has a strong social message dedicated to all of them. They are the living proof that there is more than one formula for happiness. The tv ad sparked an intense social debate and it even appeared in the most conservative media.
- Art Directors Club NY – Yoshitomo Nara’s dog judgingThe ADC New York Annual call for entries was clear: they wanted us to come up with an idea that focused on the ADC’s long tradition of supporting arts & crafts in advertising. We came up with the “Let the art decide” concept, which reinforces the idea that the best arts & crafts work would be judged by the world’s leading art experts. The concept comes alive as one of Yoshitomo Nara’s dog sculptures evaluates some of the year’s best advertising work, along with other “art experts” in the print s
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Creative director/Art directorIndependent CD|AD
I am a global Creative Director/Art Director who loves storytelling, photography and illustration. Currently, I’m working between London, Amsterdam and Madrid and i am are ready to go wherever the next project will take me. It was my privilege to participate in global campaigns for Audi, Volkswagen, Adidas, Coca Cola, Dell, Mastercard, Land Rover, Lexus, MINI, Bacardi, McDonald’s, Art Directors Club NY... I was awarded in some of the most prestigious international festivals like Cannes and One Show, among others. One of my campaigns featured in the Gunn Report 2015, at the Reina Sofia Museum in Madrid and in the Communication Arts Magazine. I was also part of the New York Festivals Grand Jury and of the Portuguese Creatives Club.
- Creative Direction
- Art Direction
- Creative Leadership
- Team Collaboration
- Creative Storytelling