Rachel Cooper
Available

Rachel Cooper

Global Communication & Marketing SpecialistLondon, United Kingdom
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Pip Jamieson
Gina Stewart
Charles Olayinka
Rachel Cooper
Available

Rachel Cooper

Global Communication & Marketing SpecialistLondon, United Kingdom
About me
Specialist in global Communications, PR, and Marketing with over 10 years of experience working within the fashion, lifestyle, and retail sector, delivering and executing dynamic 360° marketing and digital communication strategies, alongside culturally relevant consumer activations for international brands and retailers. An ambitious and highly driven experienced manager, naturally motivated with an aptitude to encourage teams and foster a culture of support and collaboration, to provide the utmost service to clients. With proven experience in leading successful national campaigns, communicating with international audiences, and working with diverse communities.
Projects
  • Karl Kani - CAN I? x Silai Estatira
    Karl Kani - CAN I? x Silai EstatiraKarl Kani is a label built on legacy, rooted within Hip-Hop, and founded on the principles of self-belief, self-expression, and hard hustle from the streets of Brooklyn. The brand continues to draw inspiration from the sound and style of the streets, living by their founding ethos, CAN I? A question, philosophy, and self-fulfilling prophecy, which laid the foundation of the brand, and everlasting belief that anything is possible. CAN I? Translates Karl Kani’s brand values and ethos through the
  • Karl Kani - CAN I? x Tori Taiwo
    Karl Kani - CAN I? x Tori TaiwoKarl Kani is a label built on legacy, rooted within Hip-Hop, and founded on the principles of self-belief, self-expression, and hard hustle from the streets of Brooklyn. The brand continues to draw inspiration from the sound and style of the streets, living by their founding ethos, CAN I? A question, philosophy, and self-fulfilling prophecy, which laid the foundation of the brand, and everlasting belief that anything is possible. CAN I? Translates Karl Kani’s brand values and ethos through the
  • Karl Kani - CAN I? x Milo Harley
    Karl Kani - CAN I? x Milo HarleyKarl Kani is a label built on legacy, rooted within Hip-Hop, and founded on the principles of self-belief, self-expression, and hard hustle from the streets of Brooklyn. The brand continues to draw inspiration from the sound and style of the streets, living by their founding ethos, CAN I? A question, philosophy, and self-fulfilling prophecy, which laid the foundation of the brand, and everlasting belief that anything is possible. CAN I? Translates Karl Kani’s brand values and ethos through the
  • Karl Kani - CAN I? x RoxXxvn
    Karl Kani - CAN I? x RoxXxvnKarl Kani is a label built on legacy, rooted within Hip-Hop, and founded on the principles of self-belief, self-expression, and hard hustle from the streets of Brooklyn. The brand continues to draw inspiration from the sound and style of the streets, living by their founding ethos, CAN I? A question, philosophy, and self-fulfilling prophecy, which laid the foundation of the brand, and everlasting belief that anything is possible. CAN I? Translates Karl Kani’s brand values and ethos through the
  • Karl Kani - CAN I? x Kanah Flex
    Karl Kani - CAN I? x Kanah FlexKarl Kani is a label built on legacy, rooted within Hip-Hop, and founded on the principles of self-belief, self-expression, and hard hustle from the streets of Brooklyn. The brand continues to draw inspiration from the sound and style of the streets, living by their founding ethos, CAN I? A question, philosophy, and self-fulfilling prophecy, which laid the foundation of the brand, and everlasting belief that anything is possible. CAN I? Translates Karl Kani’s brand values and ethos through the
  • Karl Kani - CAN I? x Stefani Nurding
    Karl Kani - CAN I? x Stefani NurdingKarl Kani is a label built on legacy, rooted within Hip-Hop, and founded on the principles of self-belief, self-expression, and hard hustle from the streets of Brooklyn. The brand continues to draw inspiration from the sound and style of the streets, living by their founding ethos, CAN I? A question, philosophy, and self-fulfilling prophecy, which laid the foundation of the brand, and everlasting belief that anything is possible. CAN I? Translates Karl Kani’s brand values and ethos through the
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Work history
    British Fashion Council logo
    British Fashion Council logo
    Senior Retail Communication ExecutiveBritish Fashion Council
    London, United KingdomFull Time
    • Main point of contact for UK & International retail relations at the BFC. • Managing relationships with global retailers, international buying teams and sales agencies. • Overseeing the creation of the global retail partnerships strategy to promote British fashion on a global stage. • Executing international retail activations and brand partnerships, coordinating marketing, communication and social critical paths to promote events to a global trade and consumer audiences. • Managing the international guest program budget, coordinating guests hotel and car allocation during LFW and LFWM. • Analyzing and reporting on seasonal and yearly figures to track KIP’s and measure ROI. • Supporting the curation of LONDONshowROOMS Paris, managing communication and logistics with designers, alongside inviting and hosting international buyers. • Strategising and delivering LFW City-Wide Celebration, a consumer-focused festival of retail events taking place during London Fashion Week. • Contracting partners, negotiating fees and managing project pipelines. • Managing the development of the international retail CRM database and overseeing digital marketing mailers. • Working with other senior managers and managers across the business to give strategic insight and direction on events and initiatives to Senior Management and CEO 

    PRESENT Agency logo
    PRESENT Agency logo
    PR & Content Marketing ManagerPRESENT Agency
     - London, United KingdomFull Time
    As, PR & Content Marketing Manager at PRESENT Agency, I manage Napapijri in the UK, Benelux and Germany, Woolrich, Stutterheim, Penfield, AG and S’Well. I devised and executed 360°creative marketing strategies, entwined with culture and community, to create brand experiences, which drive awareness, engagement, encouraging communal interaction, bringing consumers closer to brands. From events to video production, advertising and seeding I have brought together and briefed creative teams, managed budgets and production schedules alongside managing client communication, reporting and securing coverage.
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Skills
  • Fashion
  • Events
  • Marketing PR
  • Print Design
  • Art Direction
  • Account Co-ordinator
  • Presenting
  • Brand Management
  • Design
  • Management
  • Marketing
  • Problem Solving
  • Project Management
  • Indesign
Education
    University for the Creative Arts logo
    University for the Creative Arts logo
    BA Fashion PromotionUniversity for the Creative Arts
     - United Kingdom
    BA (Hons) Fashion Promotion course provided a deep understanding of how fashion brands work, and how to promote them through all forms of media including photography, film making, online platforms, publications, digital marketing, public relations and social media The course covered image creation through styling, fashion film and photography, event design (launch and curated promotional events), creative written content (digital platforms, public relations and journalism) and social strategies and virtual communication to help promote fashion brands through innovative concepts and solutions.