Rosa van Heusden

Rosa van Heusden

Art & Creative DirectorLondon, United Kingdom
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22

Connections
Pip Jamieson
Phillip Bircham
Ellen Turnill Montoya
Rosa van Heusden

Rosa van Heusden

Art & Creative DirectorLondon, United Kingdom
Projects credited in
  • ZALANDO: DENIM UNPREDICTABLE LIKE YOU
    ZALANDO: DENIM UNPREDICTABLE LIKE YOUFor Fall/Winter 2019, European online fashion retailer Zalando launched a campaign to market its denim product offer. SUPERIMPOSE was briefed to create the campaign, which would be rolled out across print, OOH, digital and social media.
  • INTERNATIONAL WOOLMARK PRIZE 2020
    INTERNATIONAL WOOLMARK PRIZE 2020SUPERIMPOSE Begins another year working with @thewoolmarkcompany to deliver the International Woolmark Prize 2019 and announce the future of fashion.
  • 247365 – ADIDAS WATCHES FW19
    247365 – ADIDAS WATCHES FW19SUPERIMPOSE was briefed to create the 360 Fall/Winter 2019 for adidas 247365, a watch collection inspired the lifestyles of modern creatives, for whom time is immaterial.
  • 747 WAREHOUSE ST, ADIDAS ORIGINALS
    747 WAREHOUSE ST, ADIDAS ORIGINALSALL-STAR WEEKEND. OPEN-SOURCE AESTHETICS. The NBA All-Star Weekend is one of the biggest annual events in the global sport and cultural calendar. For 2018, adidas marked the occasion with a two-day festival at 747 Warehouse St., LA. The objective: Place adidas’ basketball pedigree at the forefront of people’s minds with an unmissable and unforgettable weekend of music, sport, culture and brand activations that captures the attention of consumers, celebrities and press alike.
  • INTERNATIONAL WOOLMARK PRIZE
    INTERNATIONAL WOOLMARK PRIZESUPERIMPOSE was briefed to reinvigorate the IWP logo and art direction in a way that would celebrate the competition as a vanguard of innovation and empowering new talent, as well as creating a traceable identity to be used year-on-year.
  • STORMZY: HOMETOWN SPIRIT
    STORMZY: HOMETOWN SPIRITIn 2018, adidas Originals announced a new partnership with British grime artist Stormzy. SUPERIMPOSE was briefed to craft an overarching story, manifesto and activation for the partnership that would cement Stormzy’s place in the adidas Originals identity in an authentic, credible way. Our approach turned the lens back on where Stormzy was created – London – celebrating the real people, places and moments that made him who he is today.
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Skills
  • Print Design
  • Art Direction
  • Digital
  • Typography
  • Brand Identity
  • Design Strategy
  • Exhibition Design
  • Production Management
  • Animation Direction
  • Pitch Development
  • Creative Direction