I'm an innovator who enjoys exploring the intersection of design, brand and experience.
I like solving problems and creating beautiful interactions.
I love getting to the heart of the problem, turning it over, looking at it from a different angle, questioning and probing. And then… You've got it, something elegant and beautiful, answering the brief and providing real value for the end user.
One of the main driving forces for my work is beautiful craft, I take great pride in delivering experiences of exceptional quality. The way something is put together and the way it works is fundamental to its success – the visual impact, how it feels, the customer journey – it all matters.
Worked in agency for 5+ years. 2 years in a digital agency, 2 years in tech/product startup and 1 year in interactive/innovation (physical installations).
Projects
- SwipeStationSwipeStation was Clock's first physical product, an in-venue redemption and campaign verification unit. SwipeStation connects digital and in-venue customers and provides customer insight for brands. I was responsible for this product from the ground-up. I raised £350k in angel funding and took the product from idea to market, building the team and winning the clients. Clients I won included Red Bull, Pepsi Max, Coca Cola, Yates's, Odeon Cinemas, Empire Cinema's, Allianz Stadium and Butlin's.
Work history
Strategy Director
- London, United KingdomFull Time
Bite is a global communications and content agency.
We work with the most disruptive brands on the planet, all of whom have a strong technology story at their heart including WeWork, Trainline, Nest, BAE applied Systems, Canary, GoDaddy, GitHub, Hasbro, Will I Am, SurveyMonkey and Sage.
Part of the operating board, the team that runs the agency operationally day to day, and one level beneath the Board of Directors.
Responsible for:
• Building the newly formed strategy team (6 people) from the ground-up.
• Owning the brand strategy of the agency; establishing the message, plan, approach and leading from the front.
• Innovation consultancy for Bite’s key clients: making recommendations and delivering detailed plans/proposals.
• Delivering workshops and training to clients on the digital/content/innovation landscape.
• Transforming the way the agency thinks about using technology in campaigns.
· Being a figurehead and thought-leader for Bite externally.
• Leading business development and marketing (including budgets).
Creative Technologist
- London, United KingdomFull Time
Engage Works is a world-leading interactive technology group based in London and Dubai. We create connected experiences for some of the biggest brands in the world.
Innately curious and passionate about all things digital, this role allows me to dive into key emerging technologies including projection mapping, virtual reality, augmented reality, collaborative working environments, immersive experiences, IoT and wearables.
Responsible for:
• Consulting prospective clients on potential use of technology and innovation.
• Winning new accounts for the studio through strategic direction.
• Account managing new wins (such as Cisco’s installation over in Barcelona at MWC).
• Creative problem solving and often creative direction on a project.
• Curating emerging tech coming in to London to be showcased as part of the narrative in the FLUX lounge.
• Delivering tailored innovation tours depending on interests of guests.
• Running innovation workshops in FLUX for paying clients (such as Capita and Xbox).
• Becoming an expert in the field on collaborative work environments (for the likes of EY and KPMG).
• Giving bespoke tailored tours of the FLUX innovation lounge
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Skills
- Innovation
- Digital
- Digital Stragey
- Startup
- Brand Startegy
- Client Services
- Digital Innovation
- Creative Technologist
- New Business
- Marketing
Education
BA
- Lancaster, United Kingdom
2:1 Linguistics with creative writing