Sam Hendi

Senior Creative Producer

Level
Senior
Location
London, United Kingdom
Availability
Locked Pro Plan feature
Professions
-

Projects

  • Senior Creative Producer
  • Senior Creative Producer
  • Senior Creative Producer
  • Senior Creative Producer
  • Senior Creative Producer
  • Senior Creative Producer
  • Senior Creative Producer
  • Senior Creative Producer
  • Senior Creative Producer
  • Senior Creative Producer
  • Senior Creative Producer
  • Senior Creative Producer
  • Senior Creative Producer
  • Senior Creative Producer
  • Senior Creative Producer
  • Senior Creative Producer
  • Senior Creative Producer
  • Senior Creative Producer
  • Senior Creative Producer
  • Senior Creative Producer
  • Senior Creative Producer
  • Senior Creative Producer
  • Senior Creative Producer
  • Senior Creative Producer

Projects credited in

About me

Sam is an engaging, proactive and hugely creative producer who understands the power of ideas as well as the importance of deadlines. His diverse portfolio features narrative films, commercials, 2D/3D animations and motion graphics, CG and branded content for big name clients such as Nike, GlaxoSmithKline, Google, Amazon, Novartis, BBC and Ministry of Sound – and major agencies like Grey London and Radley Yeldar. His positive and process-orientated approach makes for an exceptional producer who you can trust with projects of any size. He’s built and led some brilliant teams, bringing unity to diverse groups of creatives, stakeholders and boardroom executive and nurturing valuable client relationships. But, most importantly, keeping projects on time and on budget. Sam is creative to the core. Ask him for concepts, and he’ll dream up something on brief and on trend. He has the vision to then evolve ideas and present them powerfully. His extensive practical skills cover 4K cameras, digital editing, VFX workflows with After Effects, many learned during his time studying art, design and contemporary media at the University of Westminster and the University of the Creative Arts, UK.

Locked Pro Plan feature

Skills

  • Film
  • Marketing PR
  • Visual Arts
  • Video
  • After Effects
  • Final Cut Pro
  • Illustrator
  • Office
  • Photoshop
  • Cinematography
  • Adobe
  • Colour Grading
  • Filmmaking
  • Animation
  • Motion Graphics
  • CGI
  • Client Accounts
  • Collaboration
  • Client Engagement
  • Brand Agency
  • Brand Alignment
  • Apple Iwork
  • Collaborating
  • Abobe Creative Suite
  • Content
  • Social Media

People I’ve worked with

Companies I’ve worked with

  • The Moment

    The Moment

    • Media Production
  • Saatchi & Saatchi Wellness

    Saatchi & Saatchi Wellness

    • Advertising
  • Graceful Monkey

    Graceful Monkey

    • Advertising
  • L

    Listerine

    Work history

    Currently

    Senior Creative Producer

    Graceful Monkey

    Mar 2019
    • London, United Kingdom
    • Full Time
    • Clients include Nike, Google, GSK, Novartis, Quadmark, Bedrock, Spoon, Cirrus and Lucid. Generate content production and post-production for multi-disciplines in CG, animation and motion Graphics, 360 and live- action. Oversee all the projects for Graceful Monkey to ensure the creative development and excellent execution of projects from concept to full creative content solutions. Plan, lead, and apply internal and external workflows to ensure the effective, clear exchange of information and documentation, including briefs and deliverables across all the involving teams. Provide supervision on more complex content solutions and drive the team to deliver innovative, ambitious, integrated partnerships. Responsible for allocation of projects and workload in the team on a day-to-day basis. Lead, manage and motivate teams, give support and monitor performance and development to ensure high standards in work, skill-sets and objectives are met. Take an active role in recruitment and interviews, provide training, grow and mentor the team to embed them into the agency and build relationships. Oversee the execution of client deliveries for final checks, ensure the work is delivered to client and agency expectations. Implement budgets ranges from £10k - £300k for a diverse portfolio of branded content, commercials, healthcare content, design and illustrations, 2D animation & 3D visualisation. Enhance systems, develop, tracks and manage process and procedures for production workflows to ensure streamlined delivery across every project. Principle link between the production teams and finance teams, and lead conversations to align cross functional teams. Procure accounts with client engagement and collaboration, build strong ties with business focus, and prolong relationships. Quote and pitch new business. Take briefs, lead development, prepare and present creative proposals/ decks. Evaluate and challenge client briefs, ensure the creative solutions key performance indicators are achievable. Optimise the opportunities of projects, execute more tactical and holistic thinking for efficiency. Craft creative content and influence the creative output, bring ideas to life. Collaborate with multiple teams, clients and Directors. Programme and coordinate effective resource management and talent across projects, implement time efficiency, schedule protocols and assign task allocation with Monday, Slack and Google apps to meet internal and external deadlines. Devise and execute marketing strategies for social media, and company brand awareness. Work closely with management and provide key support to the Creative Director. Key Contribution: • Serve as a creative producer and project manager for multiple campaigns and advertising projects, including Nike Town London’s Air Jordan experiential wall content, Wear OS by Google features video, Google Pixel 4 features video, Google Android OS guide animations, Google Android TV explainer animations, GSK Interview Investigations production and programme, and various social media campaigns.

    2019

    Producer (GlaxoSmithKline)

    The Moment

    Oct 2016 - Feb 2019
    • London, United Kingdom
    • Full Time
    • Clients - GlaxoSmithKline, Porter Novelli, Anne Geddes, Amazon, Radley Yeldar, Grey London and Save the Children. Produced creative content in 2D/3D animations and motion graphics (including Cinema 4D), films and short docs, interviews, commercials, live broadcasts, photographic projects, social media and marketing campaigns. Executed budgets ranging from £3k - £200k. Managed all budgetary operations and developed effective solutions with an aim to maintain optimum operational costs. Commerciality and business acumen with writing proposals, developing scope and SOWs. Collaborated with multiple suppliers and crew to coordinate and setup shoots and logistics for small to large productions. Scheduled all creative and production outputs, whilst managing the project teams and overseeing the project workflow. Encouraged all stakeholders to participate in idea generation process to gather innovative concepts into treatments, pitching and presentation delivery. Contributed in the attainment of project milestones while working with crew and stakeholders. Chaired and led meetings, co-ordinated routine activities, and reporting to multiple teams. Identified and understood client needs to build strong relations and achieve full customer satisfaction. Key Contribution: • Acted as a photoshoot and video production producer for designing multiple campaigns, including Moms vs Meningitis campaign with photographer Anne Geddes, Innovation by Design 3D video series for Consumer Healthcare, GSK Quarterly financial results films, Amazon Subscribe & Save animation, Microsoft Office Outlook app animation, eCommerce animation, Patient Focus seminars, and Save the Children partnership films.

    2016

    Video Producer

    IXXUS

    Sep 2014 - Jul 2016
    • London, United Kingdom
    • Full Time
    • Key Contributions: Delivered multiple video and animation campaigns, including Your Transformation Journey video series, Your Five Steps video series, InDesignHub, Our Story film, BAM film, IPP film, and DMA film. • In this role I headed multiple video projects, 2D animations and motion graphics, leading the creative process from conception to completion. • I devised the moving image vision for the Ixxus brand and digital video marketing for the UK and US regions. • I worked alongside product and marketing teams to create visual storyboards, cultivate creative concepts, and develop scripts. • I trained and excelled at software skills in the Adobe Creative Suite; After Effects, Illustrator, Photoshop, Premiere Pro and Final Cut Pro X. • I worked with multiple teams to organise and schedule projects, prioritising all tasks for the creative processes, resource allocation and project functions. • In addition, I managed the process of transcoding all media into various formats for social media and marketing in multiple languages.

    2014

    EMEA Video Producer

    Optoma

    Apr 2012 - Aug 2014
    • Watford, United Kingdom
    • Full Time
    • Key Contributions: Served as a video production producer for multiple video campaigns, including Optoma HD91 launch, digital movie posters for ISE 2014, Land Rover roadshow, Carrières De Lumières case study, EE 4G launch, and Science Museum Experiment: Collider case study. • This first role in production permitted me to produce a wide range of video content and projects; product videos, films, motion graphics and animations for Europe, Middle East, and Africa regions. • I worked closely with product specialists and graphics teams to conceptualise content into moving image. I contributed in product launch campaigns by creating and organising promotional material for release to the markets. • In addition, I documented video case studies through close collaboration and organisation with multiple clients and partners. • I controlled all budgetary operations for video production, including logistical cost management and filming expenses. • Another responsibility included managing the Optoma EMEA YouTube channel. This included direct audience interaction such as feedback response and content management. I devised and executed marketing strategies for video brand awareness, such as incorporating Google Adsense to increase content revenue and page impressions, and maintaining brand recognition.

    2011

    Photographer & Photo Retoucher

    VIVA Beauty

    Sep 2009 - Jun 2011
    • London, United Kingdom
    • Freelance
    • • In this role I setup business that focused on retouching lifestyle and beauty shot. • I scheduled and arranged photoshoots for clients, and organised the crew for the shoots. This also included my involvement as a photographer at times. • I setup photography and lighting equipment, shooting on location and in studios. • I fulfilled client requirements and retouched images, working to tight deadlines. • Additionally, I excelled at Adobe Photoshop skills to create exceptional standards. Retouching the photographs with lighting, framing, blemish removal and other digital enhancements.

    2017

    Creative Producer (Freelance)

    FANTÔM

    Jul 2007 - Dec 2017
    • London, United Kingdom
    • Freelance
    • Clients - BBC, Ministry of Sound, BRÜT, FearNET, Lee Paton and XXL. Leaded multiple creative video briefs for various media platforms, including narrative short films, music videos, art films, documentaries, and social media content. Cultivated creative concepts, original and exciting briefs, and instigated comprehensive unconventional scripts, whilst driving business opportunities. Worked closely with production teams to develop storyboards to ensure unity of direction amongst production. Overseeing and coordinated all project tasks to ensure timely completion of briefs. Executed operations pertaining to budgeting, logistics and intellectual property management. Performed online marketing through social media channels, including YouTube, Vimeo, Twitter, Tumblr, Facebook, blogs, and forums. Built promotional websites for released video content as per defined requirements. Key Contribution: • Worked as a creative producer for multiple video projects, which included music videos for Todd Terry, Ministry of Sound, Martyna Baker, and Kinobe; producer for multi-award winning films and screenings; ‘Wrath’, ‘Black Sheep’, ‘MASS:C19H2802’, ‘MAGNANIMOUS’, ’Hysteria’, ‘Envy’ (BBC).

    Education

    2010

    BA Contemporary Media Practice

    University of Westminster

    Sep 2007 - Aug 2010
    • London, United Kingdom

    2007

    Art Design

    UCA

    Sep 2006 - Aug 2007
    • United Kingdom

    Awards

    2016

    "Really enjoyed by MASCULAR Films"

    MASCULAR Magazine

    • MASCULAR Magazine http://www.mascular.co.uk/Magazine/Issue15.Autumn2015/MASCULAR15

    2016

    "VIDEO PREVIEW: MASS: C19H28O2" "MASS: A VIDEO OVERFLOWING WITH TESTOSTERONE!"

    Bear World Magazine

    • Bear World Magazine http://bearworldmagazine.com/mass-a-video-overflowing-with-testosterone/

    2016

    • Accidental Bear http://accidentalbear.com/mass-c19h28o2-14-minute-video-of-beardy-sweaty-men/

    2016

    "The bear community is a very creative one as we all know. We create art in all forms and we really love this video"

    Bears United Magazine

    • Bears United Magazine https://www.facebook.com/bearsunitedmagazine/posts/452802161591136?fref=nf

    2016

    "MASS: C19H28O2 the hottest 14 minutes you will watch today."

    PlayBear Magazine

    • PlayBear Magazine http://www.playbearmagazine.com/mass-c19h28o2-the-hottest-14-minutes-you-will-watch-today/

    2016

    "When you have a quiet 15 minutes away from work distractions, check out this short film. Stunning, masculine and bearish in all its glory!"

    VicBears Inc.

    • VicBears Inc. https://www.facebook.com/VicBearsInc/posts/10153861241859222

    2016

    "Sam Hendi’s MASS: C19H2802 is Visually Stunning & Sexy to Boot"

    Manhattan Digest

    • Manhattan Digest http://www.manhattandigest.com/2016/02/27/sam-hendis-mass-c19h2802-is-visually-stunning-sexy-to-boot/

    2016

    • The Gay, The Geek, and The Bizarre https://www.facebook.com/gaygeekbizarre/posts/462049934002512

    2011

    "Watch today's horror short film, "WRATH", written and directed by Sam Hendi"

    FearNet TV

    • FearNet TV http://www.chillertv.com

    2010

    "I like this one for what it never says."

    93 Studios

    • 93 Studios http://ninetythrees.com/screenings/gone/

    2010

    "Envy is a drama about love and friendship, but more specifically the crossover of the two."

    Foundation Production

    • Foundation Production http://wbsmediagroup5daniel.blogspot.co.uk/2009/09/synopsis-of-short-film-called-envy.html

    2010

    "Envy. Well thought out dialogue and edit with good performances. Story not too original."

    Shorts and T Shirts

    • Shorts and T Shirts http://shortsandtshirts.blogspot.co.uk/2012/03/envy.html

    2010

    "We haven’t seen a really good revenge movie since Ai, I was waiting for something great to come along and Wrath is it."

    93 Studios

    • 93 Studios http://ninetythrees.com/screenings/wrath/

    2010

    "I feel this piece does use the conventions of a drama-it is serious and plot driven."

    Holly and Freya

    • Holly and Freya http://advancedportfolio201136.blogspot.co.uk/2011/11/research-task-envy-by-holly-king.html

    2010

    "Sam Hendi is a 23 year old British student who is already becoming very well known for being able to tell an amazing story in short film form."

    My Life After Breakfast

    • My Life After Breakfast http://mylifeafterbreakfast.com/hysteria/

    2010

    "The director of this film is Sam Hendi, who also edited and wrote the story."

    Sunpreet's Blog

    • Sunpreet's Blog http://wbsmediagroup4sunpreet.blogspot.co.uk/2009/09/second-short-film-textual-analysis.html

    2010

    "I found this short film interesting and engaging."

    Justyn Hollett

    • Justyn Hollett http://bdcjustynhollett.blogspot.co.uk/2010/10/short-film-envy-presentation-textual.html

    2010

    "The main protagonist is a women in her mid 20's, this is the desired age of the audience."

    Ben Garvey

    • Ben Garvey http://garvey-bena2.blogspot.co.uk/2009/10/codes-and-conventions-of-short-films.html

    2010

    "I thought the documentary style of filming made the film more engaging for the audience."

    Short Film Analysis

    • Short Film Analysis http://mirandaamess2.blogspot.co.uk/2011/09/3-short-film-analysis.html

    2009

    "Envy is a short documentary-styled piece of cinema that deals with relationships and jealousy between friends."

    BBC Film Network

    • BBC Film Network http://www.bbc.co.uk/filmnetwork/films/p004pn2x

    2009

    "Currently showing on the BBC Film Network."

    iThentic

    • iThentic http://www.ithentic.com/videos/watch/envy/