Soledad Amado
Available

Soledad Amado

Creative and strategistLondon, United Kingdom
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7

Connections
Pip Jamieson
Laura Terre
Mari Carmen Gainza
Soledad Amado
Available

Soledad Amado

Creative and strategistLondon, United Kingdom
Projects credited in
  • This Here  Rebranding
    This Here RebrandingThis Here’s services had evolved from social media to influencer marketing. They needed a new look that reflected that transformation and was true to their curious soul and data-loving brain. Working with influencers, their projects featured a world of people with such unique voices. We wanted to protect the influencers’ personalities while building an authentic, recognisable brand. A NEW LANGUAGE We developed a whole design system. A visual language that could tell all these diverse stories w
  • Desigual Global Influencer Strategy
    Desigual Global Influencer StrategyTHE CHALLENGE Desigual was undergoing an ambitious and exciting transformation, from getting bigger to getting better. We needed to inspire a perception shift in international influencing audiences (“the cool kids”), while respecting the distinct brand's identity. What began as an influencer marketing strategy grew into transforming the company's approach to data, SEO and digital communication. And the cool kids loved it. OUR APPROACH 1. Strategy Shaped by a detailed brief, it set which
Skills
  • Creative
  • Creative Copywriting
  • Concept
  • Digital Strategy
  • Content Strategy
  • Creative Storytelling
  • Editorial Experience
  • Transcreation
  • Charity