Sophia Luu

Graphic Designer and Illustrator

London, United Kingdom
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Projects credited in

About me

I don’t have a design degree. I’ve never worked in a creative studio and my photoshop skills are sub-par. What I do have are pencil-worthy ideas, a *very *rogue Cambridge degree, a keen eye and a huge work ethic. I try to care about the right things. I'm a good designer because I use my work to promote positive social change. In December 2018 I founded 'on the mend', a design studio which raises awareness of healthcare inequalities through events and workshops. Extra bits about me: 1. I am pen pals with another Sophia Luu 2. One of my relatives recently became a saint 3. I came 16th in a National Acrobatic Rock and Roll competition (for students, I'm really not that good.) 4. I learnt how to make incense at a monastery in Belgium

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  • Design
  • Social Marketing
  • Research

People I’ve worked with

Companies I’ve worked with

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    on the mend

    Work history


    Founder and Co-Director

    on the mend

    Dec 2018
    • London, United Kingdom
    • Freelance
    • 'on the mend' is a studio I founded dedicated to improving healthcare inequalities. We’re one of the only creative studios in the UK to focus solely on health awareness. Our bespoke events, workshops and artworks are designed to educate people on the societal impacts on health and well-being. We provide a platform to empower those under-represented by the current healthcare system. I co-run the studio with the fabulous Mathilda Della Torre.



    Post-Graduate Dipolma - Art and Science


    Oct 2018 - May 2019
    • London, United Kingdom
    • Distinction.


    BA History and Philosophy of Science (Part 1 History of Art)

    The University of Cambridge

    Oct 2015 - Jun 2018
    • Cambridge, United Kingdom
    • First Class, winner of the Frances Willmoth Dissertation prize for highest marked dissertation. (It included an appendix made of perfumes...)


    Foundation Diploma in Art and Design

    Kingston School of Art & Design

    Oct 2014 - Jun 2015
    • Kingston upon Thames, United Kingdom
    • Distinction for a project reimagining paintings as perfumes.



    D&AD New Blood Graphite Pencil


    • Won for a project on period positivity.


    Laydeez Do Comics

    Laydeez do Comics

    • Shortlisted for a new graphic novel about child abuse.