Sophie Fielding

Graphic Designer

Level
Senior
Location
London, United Kingdom
Availability
Locked Pro Plan feature
Professions
-

Projects

About me

Welsh designer based in London with over 6 years experience working across digital and print. I like to create clean, modern designs with a sense of feeling.

Locked Pro Plan feature

Skills

  • Fashion
  • Print Design
  • Art Direction
  • Retouching
  • Multi-platform
  • Digital
  • Websites
  • Design
  • Interface Design
  • Creative Direction
  • Interactive Design
  • Indesign
  • Photoshop
  • UX Design
  • UI Design
  • Digital Design

Companies I’ve worked with

  • Harrods

    Harrods

    • Fashion and Textiles
  • ASOS

    ASOS

    • Fashion and Textiles
  • Avenue 32

    Avenue 32

    • Fashion and Textiles
  • Twitter

    Twitter

    • Publishing

Work history

Currently

Graphic Designer

ASOS

Jul 2018
  • London, United Kingdom
  • Freelance

Currently

Graphic Designer

Kitri Studio

Apr 2018
  • London, United Kingdom
  • Freelance

Currently

Graphic Designer

lululemon

Apr 2018
  • London, United Kingdom
  • Freelance

2018

Graphic Designer

Touch Cast Studio

Feb 2018 - Mar 2018
  • London, United Kingdom
  • Freelance

2018

Graphic Designer

Sweaty Betty

Jul 2017 - Mar 2018
  • London, United Kingdom
  • Freelance

2017

Graphic Designer

Nobody’s Child

Apr 2017 - Jul 2017
  • London, United Kingdom
  • Freelance

2017

Digital Designer

Avenue 32

Mar 2017 - Jun 2017
  • London, United Kingdom
  • Freelance

2016

Graphic Designer

Le Kilt

Jan 2016 - Jan 2016
  • London, United Kingdom
  • Freelance

2017

Graphic Designer

Whistles

Jun 2015 - Apr 2017
  • London, United Kingdom
  • Full Time

2015

Digital Designer

COS

Jun 2015 - Jun 2015
  • London, United Kingdom
  • Freelance

2015

Designer & Art Director

Goodhood

Jan 2015 - Apr 2015
  • London, United Kingdom
  • Full Time

2014

Lead Designer

Harrods

Sep 2013 - Jun 2014
  • London, United Kingdom
  • Full Time
  • Alongside my business as usual work at Harrods.com, I also worked on their editorial channel Style Insider. My jobs included: - Create and design imagery daily for articles - On occasion photograph and direct shoots - Ensure continuity across the platform - Make relevant promotions to push traffic As a new addition to the site (Style Insider launched in March 2014) I was also involved with the concept and creation. Working with the editorial, IT and marketing departments we made sure their requirements were met. I eventually became the main designer and creatively lead the project.

2015

Junior to Mid-Weight Digital Designer

Harrods

Jul 2012 - Jan 2015
  • London, United Kingdom
  • Full Time
  • As a digital designer, my job was to keep the site creatively current with trade, editorial and marketing changes. This included: - Home & landing pages: Being the creative lead for weekly changes and design each department’s landing page and the main homepage - Brand pages: Update with seasonal and category changes including campaign or runway visuals - Boutiques: Plan, design and build shopping boutiques including Christmas Hampers, Partywear, Holiday Shops and the Gift Guide. - Style Insider: Previously led design for articles and promotions, including producing and photographing shoots - Various Content Pages: Designing and building pages for events and content (eg. HarrodsLive for The Vogue Festival) - Promotions: Updated onsite promotion including Mega Menus, Product Landing Pages etc as and when and weekly - UI/UX: Ensuring within my control that the customer's journey was easy and understandable - SEO: Making sure all content created was SEO friendly Software used: - Umbraco CMS - Adobe Scene7

Education

2012

Photography For Fashion Advertising

University of South Wales, Newport

Aug 2009 - May 2012
  • Newport, United Kingdom
  • Focused on creating photographic work for the Fashion and Advertising industry. - Used digital and film, including Medium and Large Format cameras, Canon 5D MkII and Hasselblad - Working in studios while working with fine lighting including Bowens and Profoto - Setting up and directing shoots with fashion designers, models, stylists, make-up artists and hair stylists - Working on location with teams and equipment - Learnt darkroom techniques, processing and printing - High-end retouching - Setting up exhibitions Taught by Jason Lloyd Evans and Donald Christie