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Projects

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  App DesignHealthy Trucker–a food truck locator App was designed for people who enjoy street food but have special dietary needs. Healthy Trucker allows users to exclude the ingredient that they don't want and locate the food trucks that suit their dietary needs.
• TYPEFACE ON RUSTED METAL SHEETThis project was inspired by Wall-E the animated movie by Disney/Pixar. The blocky and simple-shaped typeface was protected by beeswax during the rusting process, which represents Wall-E as a splash of goodness in the hopelessly rusted world.
• City IdentityThe concept is “positive/negative” (regarding both space and time) that was primarily inspired by the night view (the array of dynamic shapes created by lighted windows in the dark) and the vintage maps (symbolising daytime exploration) of Naples. The handmade type with slightly offset shapes, mimicking the look of the lighted windows when seeing from a distance, and the vitality of the city; the letters themselves represent the narrow streets on the vintage maps.
• BrandingThe initial idea of this dynamic logo was inspired by traditional nine-compartmented Japanese lunch boxes. The dynamism of the logo is a little modern twist (traditionally Japanese lunch boxes have a restriction for placing food in each compartment). And the static red "O" represents the classic ingredient in each Japanese lunch box–the "umeboshi" (Japanese pickled plum), as well as the implication for the Japanese flag.
• Brochure DesignThis brochure was designed for a BFI screening event for Stanley Kubrick's films. The glitch effect on the title "Nightmare Comedy" and the abstract pattern representing the theme of madness and mystery.
• Community ReportThe keywords of this brief were "Extending", "Dynamic" and "Brave", representing the rapid development that is happening in Borough of Hackney.

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Work history

Researcher
May 2015 - Jul 2015
-communicating with leading global organisation clients such as Huawei, Technology Co. Ltd., Sanmia Corporation, State Administration of Taxation (China), Bank of China, etc. with a formal etiquette; -being responsible for contacting clients’ branches in Singapore, Hongkong, Taiwan, and mainland China; -recording information accurately and rapidly during meetings.
Interviewer
Mar 2015 - Mar 2015
-gathering marketing research data through face-to-face interviews; -being responsible for communicating with customers including English, Mandarin, Cantonese and Japanese speakers; -maintaining customer confidence and satisfaction with appropriate communication skills.

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Skills

• Advertising
• Marketing PR
• Visual Arts
• Print Design
• Art Direction
• Typography
• Design
• Illustrator
• Indesign
• Photoshop
• Branding Visual Identity

Education

Digital Media
May 2016 - May 2016
-received Academic Excellence for Studies in Digital Media with overall 87%; -completed academic studies in Advertising Planning, Design and Production for Animation Advertising, Game Production, Video Production, Dubbing, 3D Computer Art, Display Design, Graphic Design and Photography.
Interactive Media
May 2016 - May 2016
-received Academic Excellence for Studies in Interactive Media with overall 68%; -completed academic studies in Critical Theory, Practical Method (Block 1/ Block 2), Crisis and Critiques and Software Studies; -committed to on-going personal projects and academic research.