Advice: I'm looking for some suggestions/tips on what to include in emails when sending direct emails to people to gain portfolio reviews.

More context:
- Looking on what things need to be included an email when asking for a portfolio review (any tips).
- Contacts I have found are through design blogs and the Pentawards.
- Background context: Just graduated with a BA (Hons) Graphic Design and my interests are packaging design for the beverage and food industry- looking at luxury/higher-end goods.

Any help, I would much appreciate it! :)

Replies4

  • Hi Catherine,

    Well done for graduating from your course. It looks to me like you know where you want to go/ do which is great! To that end, do you need a portfolio review? Don't get me wrong, portfolio reviews are great but since the real aim is to get a job why not stand out from the competition and apply for jobs in this area instead? Worst come if you are not quite right for the company, they can give you some feedback on how to improve your portfolio (basically a portfolio crit!).

    Also please bear in mind that portfolio reviews can be really subjective. I once went for one (a long time ago) and the CD said that we had to re- do all of our campaigns, went to another agency and they got us in for a placement straight away.

    Hope this helps and good luck with everything!

    Rebecca (@thiswayupodcast on instagram if you want to connect)
  • Hi Catherine,

    First things first I would highlight the big old one networking is about giving. SO when you approach people to have a look at on your work try to come from an emphatic viewpoint what would be really valueable for them from your portfolio. Honestly there is no magic trick other than this people catch up on different things in covering letters but as long as you bring them value something should start on. Hope it helps.

    Feel free to connect on https://www.instagram.com/annadoralascsik/ as well.
  • Hi Catherine,
    I agree with @Alexandra (Lexy) Hearth When introducing yourself try to keep the conversation specific, open and friendly.
    It seems that you have a clear target which is always helpful, I suggest the following:
    - Research: when looking for the companies, make sure you understand their aesthetics, their taste level, ethos, wording, etc. so you can channel these when communicating with them.
    - Trimmed portfolio: when approaching a company include a trimmed portfolio just for them, a selection of projects relevant for them that acknowledge who they are and how you can contribute to their project.
    - Details: if you are aiming for the high-end market every detail counts. From the wording to the font & signature in your email, profile picture, etc.
    Hope this helps!
  • Hi Catherine, I'm sure lots of people will be happy to respond if you make it really easy and quick for them! Rather than packing in lots of information, send a succint email with clear links, what you're hoping to receive back and why/how it will help you. Hope that helps, Alexandra x

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