Organised by She Says
IMPORTANT: You must pre-register via this link here to attend this event
'Brandsplaining' book authors will be joined by a group of women to talk about how media stereotypes still exist and what to do about it.
From film to TV to marketing to advertising, the creative industries have often had a problem representing and reflecting their female audiences. And an even bigger problem when gender intersects with one or more aspects of identity like race, class or sexual preferences.
To explore this important topic, and what can be done about it, SheSays is hosting a fascinating group discussion.
Three women of color, each at a different stage in life, will come together to talk about how they feel they are seen by the media, how that makes them feel – and if and how that differs from how they see and feel about themselves.
They will be joined by Jane Cunningham and Philippa Roberts, authors of the new book ‘Brandsplaining: why marketing is still sexist and how to fix it’, who bring with them a wealth of insight on the gap between women as they really are, and women as they are typically portrayed in marketing.
The discussion will be facilitated by Brand Consultant, Executive Producer and Entrepreneur Amy Dick named The Dots ‘100 Rising Stars inspiring change and transforming the industry’ 2020.