Our vision is for England’s creative people and businesses to be the most innovative and successful in the world. Creative England creates opportunities for new voices, products and services to emerge, helping to build inclusive, sustainable creative communities. We showcase new and emerging talent. We invest in businesses, connect them to new markets and help them to create jobs. We mobilise public and private resources to make this possible. We partner with commercial brands, like Sky Arts and Xbox, along with local authorities, universities and European bodies. We invest in talented people and their creative ideas, nurturing our richly diverse games, TV, film and digital media industries. From direct investment and loans to business mentoring; we champion the best ideas of talented people and their businesses.