Cats Loose Their Cool: Holiday Special

In our new holiday spot for Mars TEMPTATIONS™, a moody cat tries to sabotage a festive performance by 70's musical duo, The Armstrong Sisters, with some off-beat piano tapping. But we soon see this feline trickster’s cool exterior crumble as it's unable to resist the pull of TEMPTATIONS™ Creamy Purrrr-ée cat treat. The nostalgic ad is an extension of the brand’s new campaign platform launched earlier this year – Cats Lose Their Cool – and is inspired by the insight that feline friends can often seem too cool to partake in their parents’ cringey holiday traditions, but the irresistibility and lickable format of the tasty Creamy Purrr-èe treats make it the perfect tool to hold cats’ attention to join in on the festivities.