Hattie Stewart is a young London based illustrator. A self – proclaimed ‘professional doodler’ her unique and playful style extends itself through art and fashion. Most recently her notoriety has increased due to a project aptly titled ‘Doodle- Bombing’ where she draws over the covers of in uential fashion publications such as Vogue and i-D.
Our brief was to design an online space which acts as an extension of Hattie’s work, bright, playful and interactive. Combining an online portfolio, archive and e-commerce platform, we developed engaging areas including an animated naughts and crosses game, roll over illustrations and mascots guiding you through a typically traditional area of checking out.