Mr Porter

The Challenge
We identified a need in the marketplace for an online men’s style-destination that carried a comprehensive range of brands, and could serve as an authority on men’s style.

Our Solution
We pitched the idea to NET-A-PORTER, and together with their world-class team, we developed the concept for MR PORTER. In addition to the brand identity, communications strategy, creative strategy, IA/UX and design of the website, we conceived and implemented the Founding Members launch campaign.

The Outcome
Working directly with the NET-A-PORTER technology team, in order to integrate some of the unique capabilities of their bespoke platform, Wednesday produced a site, which, with its integration of content and commerce, is still hailed as a benchmark, not only within the luxury menswear market, but also in the general fashion and retail industries.
Mr Porter by Wednesday
Mr Porter by Wednesday
Mr Porter by Wednesday
Mr Porter by Wednesday
Mr Porter by Wednesday
Mr Porter by Wednesday
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Wednesday is a full-service, integrated creative agency