Superdry Gifting Experience & Snake Eyes: G.I. Joe Screening

We curated a launch event at Superdry's London Westfield Store featuring a custom photo-booth, a promotional area and other activities where shoppers and special guests would immerse into the world of Snake Eyes. An exclusive screening followed at the nearby Vue Cinema Westfields. Our special guests which consisted of influencers across relevant industries including gaming, anime, Japanese street culture & fashion were invited down to the store for a gifting experience like no other. We replicated the gifting experience at Superdry's Manchester Arndale store, where we engaged with key figures in Manchester's underground scene.