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Camilla Frankish

Creative CopywriterUnited Kingdom
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Camilla Frankish

Creative CopywriterUnited Kingdom
About me
Hello, I'm a copywriter and die-hard DIY'er, in love with humans. As a creative shapeshifter, I have worked in lots of different sectors in different countries. This could be described as unfocused but has made me an expert at walking in other people's shoes – something that is invaluable if you want to solve problems and tell stories using creativity. Having outgrown the dressing-up box, I now play pretend by writing in the voice of pretty much anyone/thing - ranging from grandma or surf dude to teddy bear. I write for websites, newsletters, social media, video and audio. I also help brands tell their unique stories and develop engaging concepts for campaigns and content. Copywriting Creative Concepts Tone of Voice Brand Story Content Contact me at camillafrankish@gmail.com
  • Colorfeel - United Colors of Benetton
    We came up with a way for people with sight loss to feel colour. The inability to see colour is a barrier to independence and self-expression for people with severe visual impairment. But you don't have to see colour to be able to enjoy it. By introducing a system of tactile clothing labels, we can give blind people the ability to feel the colour of their clothing. Both as a practical aid and as a way to use colour as self-expression. Brief set by Creative Conscience
  • Durex - Sex. Own It - D&AD New Blood Winner
    We repositioned Durex from a loud lad-brand to one that speaks to women. Only 2% percent of women regularly carry a condom. Many women find it embarrassing to buy them and rely on the guy to have one. We re-designed the packaging to appeal to women, changed the tone of voice in communications, provided an empowering message and offered and easier way to buy and carry condoms.
  • Work free with 5G – giffgaff powering freelancers
    The type of powerful computers and hardware used for things like video/audio editing are so expensive and cumbersome that you generally have to be within a corporation in order to use them and physically be in front of them, like in an editing suite or computer lab. The bandwidth that comes with 5G means that the processing can happen remotely on a different device connected to the more powerful workstation. This blows the door wide open for people who want to work remotely. Giffgaff offers yo
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Projects credited in
  • Falmouth University, BA(Hons) Creative Advertising
    Pitching, hustling, scribbling, sea swimming, protesting, researching, dog walking, arguing, crafting and having fun. Week in, week out. That's how, in 2018 and 2019, our students have won the most number of awards compared to any other ad school in the world. Our course has an uncompromising emphasis on learning by doing. And it works. Our grad network is the biggest and most successful in the world, and you will find Falmouth folk working in renowned ad agencies including Ogilvy, Wieden
  • Kove is saving old wetsuits from landfill
    UK surfers throw out 380 tonnes of wetsuit a year. So we got together with some friends to create a business that addresses this. Introducing Kove cases; laptop sleeves made from 100% upcycled neoprene.
  • PENCIL WINNER- Durex go female-first with new fashion placement
    The laddish humour in communications around condoms mean only 2% of women carry a condom. We need to speak directly to women, to remove stigma and give them a safe place to buy them.
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Work history
    F
    F
    Copywriter | Content MarketerFreelance
    United KingdomFreelance
    Copywriting for a variety of clients including Gendall Design, Creative Falmouth and Archie Browns
    A
    A
    Community & Social Media CoordinatorArchie Browns
    Truro, United KingdomPart Time
Skills
  • Copywriting
  • Concept Creating
  • Brand Tone
  • Copywriting Editorial
  • Article Writing
  • Content Translation
  • Strategy
  • Creative Advertising
  • Branded Content
  • Swedish
Education
    1st BA (Hons) Creative Advertising Falmouth University
     - Falmouth, United Kingdom
    C
    C
    FETAC Theatre ProductionColáiste Stiofáin Naofa
     - Cork, Ireland
Awards
    D&AD New Blood 'One To Watch'D&AD
    Camilla Frankish was a 'One To Watch' winner at the 2020 D&AD New Blood festival
    D&AD New Blood PencilD&AD
    Our campaign 'Sex.Own It' for Durex, won a graphite pencil at the 2019 New Blood festival.