Donna Valenzano

Donna Valenzano

Project DirectorReading, United Kingdom
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Donna Valenzano

Donna Valenzano

Project DirectorReading, United Kingdom
About me
I am a passionate, enthusiastic project director who is known for ensuring a project is done on time, on budget and on brief - which will involve process (but not in the way of progress!), flexibility, creativity and fun.
  • F.C. 2019 Gothenheim -
    F.C. 2019 Gothenheim -I am part of the leadership team for a gothic (yes, gothic) football team that plays twice in year in Whitby against a local team, Stokoemotiv, raising funds for local charities as well as SOS Children's Villages and Willow Foundation. Formed in 2019, I am the 'admin lady' - setting up the Community Interest Company with HMRC, handling all the finances, ordering the kit, working with the charities, designing the logo, setting up all the social media channels and managing all the content. With ou
Projects credited in
  • Nasty Surprises
    Nasty SurprisesThe Brief: With Volkswagen Fixed Price Servicing your bill won’t go up. You’ll get no ‘Nasty Surprises’. They wanted some fun content to bring this otherwise dry piece of information to life. The Solution: I wanted to add a little bit of the classic Volkswagen warmth to this fairly functional narrative. So I came up with the concept of a pastiche of a horror film, building up to (hopefully) a laugh.  Following this I wrote the scripts and followed the film through production. It has been used on the Volkswagen UK social channels as well as in showrooms across the country.
  • GTI & Underworld #PlayTheRoad
    GTI & Underworld #PlayTheRoadGTI pioneered the hot hatch car category. To promote the GTI Mk7, Volkswagen wanted to innovate again. Our solution, reinvent driving music. We wanted to create something that focused on the fun of driving, something that heightened the experience of being behind the wheel of a GTI. We recalled those serendipitous moments of driving, where the music would kick-in at the perfect time and the drive would become cinematic. That’s the feeling we wanted to recreate for the GTI driver. Driving music that was perfectly suited to how and where you drive, creating a real time composition that’s in perfect harmony with the car itself. To create the experience we recruited world-renowned musicians Underworld along with a specialist team of reactive music producers and after months of cruising and coding the result is a truly unique app that generates an original composition in real-time, with every drive.
  • Volkswagen Passat. Making the Invisibile, Visible
    Volkswagen Passat. Making the Invisibile, VisibleSee the world through the eyes of the new Volkswagen Passat
Work history
    Project Director/ProducerJezebelblue Project Management
    London, United KingdomFull Time
    After leaving Tribal, I chose to branch out and explore the world of freelance, learning, experiencing and sharing. Since setting up my own company, I have been able to do just so - setting up processes, developing teams, sharing my experience with junior team members.
    GTB London logo
    GTB London logo
    Executive Project DirectorGTB London
     - London, United KingdomFreelance
    Brought in to bring structure and process to the project management team including a resourcing tool for the current creative and design team and better organisation of the freelance capacities and hiring. Additionally, ensuring the account handlers were providing well written and well informed briefs to the teams.
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  • Project Management
  • Traffic Management
  • Creative Resourcing
  • Production
  • Social Activation
  • Social Media Advertising
  • Mentoring
    M.F.A Masters Fine Art SUNY College at Brockport
     - Brockport, NY 14420, USA
    My masters is in Dance History - focusing on the development of rhythm tap in America through the biographies of Bunny Briggs, Sandman Simms and Brenda Buffalino
    Bachelor of Arts (BA) Queens College, CUNY
     - United States
    My bachelors is in Musical Theatre and Dance with minors in business, child psychology and education