I have a permissive attitude to design and absorb inspiration from many different sources such as film, art, music and technology. I observe daily life with a critical eye, learning how culture helps shape identities. I never restrict myself to my own medium, allowing myself to be inspired by film-makers, writers, artists and inspirational characters that surround me.
Creative technology has always played a role in my life and I am intrigued with it’s place in culture and how creatives use it as a tool for artistry. As a result, I’ve worked in production and technology integration for over five years and designed installations, events and experiential campaigns for some of the worlds leading brands.
Projects
- Axel Arigato NightsThe world of Axel Arigato revolves around creating memorable experiences and bringing people together. Over the next 4 weeks, Axel Arigato will be creating a pop-up nightclub, called Nights at 14 Cavendish Square. Open every Thursday and Friday between April 28th to May 13th, Nights will have a curated programme of musicians and performances – and will be open to all. Situated in an 18th-century Georgian mansion, the venue caters to creative industries in London and feels like a cross between a
- MITHRIDATE AW22Founded in 2018 by Demon Zhang, MITHRIDATE is a gender neutral, emerging luxury Chinese brand with an overarching appreciation for art and community at the heart of the brand’s DNA. Through Zhang’s considered designs, her work celebrates bespoke craftsmanship combined with Chinese artisanal techniques to provide strength and protection whilst empowering her collaborative, artistic, global community. Zhang captures the delicate balance between romance, independence and self-preservation, encou
- Villa La PerlaLa Perla is the latest brand to embrace the digital format to launch the anniversary collections of its Maison line. In particular, the Italian luxury innerwear company developed two new iterations of its best-selling collection, which is turning 25 this year. To mark the milestone and showcase the new styles, the brand created the “Villa La Perla” virtual experience that will launch on Sept. 6. After being welcomed by a video of the label’s creative director Alessandra Bertuzzi, users of the
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Work history
Director of ProductionPerfect Cartel
London, United KingdomFull Time
Creative ProducerPerfect Cartel
London, United KingdomFull Time
Perfect Cartel marries creative event production and design with brand experience strategy and VIP engagement, with years of experience executing high level and sensitive special projects.
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Skills
- Film
- Marketing PR
- TV
- Brand Design
- Brand Identity
- CAD
- Design
- Illustrator
- Photoshop
- Marketing
- Set Design
- Sketch
- Production
Education
T
T
Business and Business ManagementThe Open University
London, United Kingdom
Advertising and Marketing Communications
Entrepreneurship and VC
Financial Statement Analysis
Economics / Macro / Micro
Organisational Change
Qualitative and Quantitative Research Methods
Employment Law
Managing Diversity and Inclusion
Corporate Social Responsibility