Projects
- Shine FosteringShine Fostering is a small East London based charity, dedicating themselves to recruiting foster carers for displaced children. They work tirelessly to match children and young people who are in desperate need of a family life with careers who can provide a home and support. As part of the L&Co team, I worked closely with Shine to create a refreshed brand identity, using visual elements and textures created from workshops with the children. The team conducted interviews with various employees
- Harriet HortonHarriet Horton is a London based artist, specialising in ethically sourced taxidermy. Tired of the traditional presentation of taxidermy, her work lends the ancient art a surreal and contemporary pop twist. In November 2019, Horton was part of a collaborative event with Chef Jackson Boxer at Fortnum & Masons. She exhibited an installation of her sustainable collection alongside a tailored menu for attendees. I worked with her at this time to develop and refine her visual identity, drawing on he
- Martin SenyszakMartin Senyszak is a Scottish video director living in London, working on fashion and art projects. I developed a visual language to act as a framework for Martin’s brand – the new identity focuses on a pared back typographic system and strong versatile wordmark. The concept was to be as ‘unbranded’ as possible, with the main emphasis being on the beautiful visuals he produces across a range of lifestyle, fashion and commercial clients.
- Romance FCRomance FC is a creative football collective who play in and around Hackney, East London. Founded in 2012, originally as Boiler Room Ladies FC, the team is an open-minded mix of talent. On the pitch, they are stern defenders and shrewd attackers. Off the pitch, they are filmmakers, DJ’s, coders and artists. Working in partnership with Aimee Capstick, we were asked to create new kit designs for the team, sponsored by Nike. The pattern used for the new kit is inspired by classic football shirts o
- WorldpayIn August 2017, Vantiv and Worldpay announced a $10.4bl merger creating the world’s largest payments processor, and becoming a Fortune 500 company. L&Co’s partners MBLM in New York worked with Worldpay to develop a strategic brand platform, promise and tagline – Advancing the ways the world pays. A brand architecture framework was developed to streamline and rationalise the product offerings. I worked with a cross-agency team to create the visual identity system and establish the new look and f
- PlacerThe idea behind Placer is to democratise work experience to ensure a more diverse range of students have access to these vital opportunities. Using the latest matchmaking technology, through employer dashboards and student screens, Placer connects employers offering quality opportunities with students. As Tinder does for dating – the Placer mobile app allows students to swipe left or right in search of their perfect work experience match. With input from a small group of potential candidates we
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Projects credited in
- Romance FCRomance FC is a creative football collective who play in and around Hackney, East London. Founded in 2012, originally as Boiler Room Ladies FC, the team is an open-minded mix of talent. On the pitch, they are stern defenders and shrewd attackers. Off the pitch, they are filmmakers, DJ’s, coders and artists. Working in partnership with Fran Marchesi, we were asked to create new kit designs for the team, sponsored by Nike. The pattern used for the new kit is inspired by classic football shirts of
Work history
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Creative DirectorSoursop
Amsterdam, NetherlandsFull Time
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Design DirectorSoursop
Amsterdam, NetherlandsFreelance
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Skills
- Print Design
- Art Direction
- Design
- Illustration
- Illustrator
- Indesign
- Photoshop
- Editorial Design
- Branding Identity Design
- After Affects
Education
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BA Graphic DesignCentral Saint Martins
- London, United Kingdom