Işık is an award winning interdisciplinary conceptual creative and photographer based in London. Having graduated from UAL, he has since won a D&AD Yellow Pencil, Monochrome award for his B&W photography and his portfolio has entered TTB Cream, awarded to the best emerging talent in the industry. As a creative he likes exploring ecosystems of engagement and how to engage audiences that go beyond traditional advertising. He has been described as existing at the intersection of a strategist and a creative, his work focuses on connecting technology & science with art, such as fashion in the metaverse, applications of A.I. creating bespoke experiences for new audiences and how neuroaesthetics might impact advertising. His photography focuses on portrait and street photography.
- TREASURES by AppleChallenge: Apple Maps is still trailing behind Google Maps. Create a solution that will integrate Maps more into our customers’ lives. What if: …Apple allows customers to create geolocation specific treasures such as playlists, photo albums, messages that they can assign to their loved ones.
- LIMITED TIME ONLYChallenge: Connect Fossil with a younger audience by creating a PR idea that reminds 18-24 year olds to make time for what matters most to them. What if: …Fossil launches clocks that tick backwards till 2030 (the deadline by which we need to halve CO2 emissions to not exceed 1.5°C warming), to connect with an audience who are ridden with eco-anxiety.
- Vivaldi's Four Seasons Recomposed by MaxD&AD Annual entry: Microsoft tasked entrants with revolutionising what people think about the brand, showing that it now offers limitless possibilities. Using Max Richter as its focal point, this proposed campaign imagines the composer at eight-years-old, seizing the chance to conduct his own orchestra and choreograph his own ballet using the Microsoft Hololens. Working with his famous recomposition of Vivaldi's Four Seasons, the animation sees him take advantage of Microsoft's AR technology, al
+ Show more
- Ad Campaigns
- Ad Copywriting
- Adobe Premiere Pro
- Advertising Photography
- After Effects
- Public Speaking
+ Show more
The CREAM Collective 2021The Cream CollectiveMade it to CREAM 2021, apparently my portfolio is one of the best in the world
Yellow PencilD&AD New Blood AwardsI won a yellow pencil for the work we did for Microsoft. https://vimeo.com/350639350 https://www.dandad.org/awards/new-blood/2019/microsoft-surface/3518/vivaldis-four-seasons-recomposed-by-max/
+ Show more