STEP OUT THE BOX #UNBOXED

  • Işık Ülgenalp

Challenge: Nike HK wants to increase it’s online sales for shoes. What if: …Nike creates an online shopping experience that taps into sneakerhead culture? By turning the most disposable aspect of its product into the most desirable: the box it comes with.

STEP OUT THE BOX #UNBOXED by Işık Ülgenalp
STEP OUT THE BOX #UNBOXED by Işık Ülgenalp
STEP OUT THE BOX #UNBOXED by Işık Ülgenalp
STEP OUT THE BOX #UNBOXED by Işık Ülgenalp
STEP OUT THE BOX #UNBOXED by Işık Ülgenalp

Project Tags

Companies

  • Nike logo

    Nike

    • Fashion and Textiles

Skills

Işık Ülgenalp
Conceptual Creative & Photographer