Katherine Penny

Katherine Penny

Graphic DesignerHeathfield, United Kingdom
+ Info

35

Connections
Dream Cloud Creatives Studio
Soulful Code
Luke Hopkins
Katherine Penny

Katherine Penny

Graphic DesignerHeathfield, United Kingdom
About me
Hello, I'm a graphic designer and digital marketer based in the UK. - I've recently started to branch out into the world of digital marketing, by taking on an exciting job role within this. I graduated from university in 2021 and I'm trying to work my way into the creative industry and take on new challenges. I usually incorporate collage, photography, and hand-made textures into my work; combining digital and analogue graphics to create engaging visuals, whilst achieving a professional look. Messy by nature, I love being creative and getting my hands dirty! (Mainly covered in glue, glitter and paper from collaging.) On the side, I own a fashion brand company and I like to create and sell greeting cards, as this helps to keep my creative mind active. I'm also an illustrator, baker and animal lover. I am always hungry for knowledge and learning new skills; aspiring never to stop learning.
Projects
  • Audible Book Cover | D&AD New Blood 2020/21
    Audible Book Cover | D&AD New Blood 2020/21A D&AD New Blood Brief that I did as part of a university project: The purpose of this brief was to design a cover for Audible’s audiobook, The Faraway. This is a fantasy-adventure genre with a target audience between 18-34yr old, and looking to escape from everyday life. In summary, the audiobook is about a character named Daniel, who is “always daydreaming about faraway places”. - Whilst working at a local store, a mysterious figure comes to town, and soon Daniel’s dreams become a reality. U
  • BITE BACK FASHION LTD ®
    BITE BACK FASHION LTD ®I created this fashion brand during university, as part of my final major project. I wanted to unleash my creative style, whilst highlighting societal issues and making an impact. Inspired by the punk movement back in the 70s and modern-day feminism, these are some elements that help shaped BiteBackFashion. Here is my artist's statement, giving further insight into my brand's background, purpose and aspirations: A brand that’s built upon real change; not just box-ticking exercise, BiteBackFash
  • St Michael's Hospice : January 2022
    St Michael's Hospice : January 2022Commissioned Charity Brief for St. Michael's Hospice | Well-Being by Post | Voluntary Commission . This brief was a re-design of the well-being brochures 3 and 6. These brochures desperately needed a designer's touch and more relaxing aesthetics. The challenge of this brief was to re-design and create two well-being booklets for terminally ill patients. The aim is to communicate and assist the patients with their mental health and well-being, whilst dealing with the hardship of cancer throughout
+ Show more
Projects credited in
  • 'Last Drop' Branding and Logo Design
    'Last Drop' Branding and Logo DesignBy zeroing-in on a direction to produce a bespoke logo and high quality branding for Instagram. With clear direction comes great visibility. ​ Consisting of a clean and a distraction-less finish, this helped to give the brand itself centre stage. Along with a specifically chosen font to compliment the brand.
Work history
    A
    A
    Digital Marketing AssistantAirtrace Sheet Metal Ltd
    Eastbourne, United KingdomPart Time
    D
    D
    Co-Founder and Lead DesignerDream Cloud Creatives Studio
    Hastings, United KingdomFreelance
    I co-founded a graphic design studio known as Dream Cloud Creatives (Studio). This studio specialises in branding, logo design, magazine/brochure design, creative consulting/direction, and marketing. My key role as creative director and lead designer includes liaising with clients, making quick and engaging design solutions, lateral thinking, creative development and idea process. As well as managing our social media pages (Instagram, Pinterest, TikTok etc) and updating our website/blogs, whilst keeping track of business aspects. Although I'd like to have a design agency one day, I wish to gain experience and broaden my skills and knowledge
+ Show more
Skills
  • Adobe Creative Suite
  • Photography
  • Creative Direction
  • Creative Art Direction
  • Graphic Design
  • Illustration
  • Fashion Photography
  • Branding Design
  • Layout Design
  • Logo Design
Education
    T
    T
    BA (Hons) Visual Communication (Graphic Design)The University of Brighton
    Hastings, United Kingdom
    Grade: First-Class (Hons)
    A
    A
    GCSE MathsAcres Adult Learning
     - Uckfield, United Kingdom
    Grade: 4 (Equivalent to a C)
+ Show more
Awards
    E
    E
    Vincent Lines Memorial Trust: Highly Commended For Creative ExcellenceEast Sussex College Group
    I was awarded this at my End Of Year Degree Show for my Final Major Project. My FMP was a branding project and I created a body-positivity fashion brand from scratch.
    E
    E
    Project78Gallery: Nomination and Winner for Artistic IntegrityEast Sussex College Group
    I was awarded to me by a small art gallery located in St. Leonards, East Sussex. I earned this at my End Of Year Degree Show for my Final Major Project. My FMP was a branding project and I created a body-positivity fashion brand from scratch.