About me
A proactive and results-driven Creative Project Director. Experience working with world renowned influencers, creative teams and media partners to deliver globally executed commercial campaigns across print, radio, social and OOH. Highly skilled in working with cross-functional teams, with a proven ability in integrated marketing planning, budgeting & scope development as well as project & team management. Experience leading on panel talks representing the company at industry events internationally.
Work history
Project DirectorREDPILL
London, United KingdomFull Time
RedPill is an award-winning influencer-marketing agency delivering campaigns for brands including TikTok, Volvo, Gymshark and Apple specialising in performance-first influencer marketing.
Working with creative teams to articulate and elevate briefs Managing budgets, timelines, logistics, capacity across departments and client comms
Account and Project Lead for globally renowned, large commercial campaigns, managing teams of up to 10-12 in the Caribbean.
Supporting the creative, client and production delivery of campaigns while overseeing on creative ideation, edits and internal amends across all aspects of delivery.
Lead daily/weekly internal and client status meetings to create and revise project scopes and developments with actions and delivery reviews.
Handling talent contracts, management and financing.
Being main point of contact across teams and communicating project updates, team progress and current risks with clients & creative director
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Z
Marketing & Project ManagerZAK
London, United KingdomFreelance
ZAK are a specialist youth marketing agency with SELFHOOD being their global youth insights network.
Accountable for all aspects of campaign delivery; from briefing & creative output to roll out, financials and ROI. Ongoing communication and management of the youth network and social influencers as well as production of social content.
Write, & edit copy for promotional materials within marketing content - including our weekly newsletter. Deliver regular reports of campaign results, including web analysis and content reach.
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Skills
- Social Media
- Project Management
- Relationship Management
- Time Management
- Influencer Marketing
- Budget Management
- Client Services
- Team Management
- Communication
- Producing
Education
U
U
2:1 BA (Hons) Fashion MarketingUniversity of Northampton
- Northampton, United Kingdom
Awards
Honourable Mention AdvertisingCreative Review
The ‘Econfession’ challenge asked consumers to join Ocean Bottle in coming clean about their not so-eco-friendly habits to clean up our oceans. Each brave act would have an immediate positive effect – with Ocean Bottle pledging to stop 10 plastic bottles from entering our ocean.
Ocean Bottle unashamedly made their own ‘Econfessions’ on social media – encouraging others to join them in that all important first step. Then to rally the general public we teamed up with influencers on TikTok and Instagram who were passionate about the cause.
Known for their comedic content – creators Ehiz, Tega Alexander, Maddy Lucy Dann and more collaborated on the campaign asking their fans to come clean to their own eco flaws. We also worked with TikTok for Good to get the #Econfession Hashtag Challenge trending to raise awareness of the campaign.
From the animated launch film to the social #Econfession content, the campaign called on the universe to ‘come clean to clean our oceans’. The campaign championed relatability and humour, to make opening up about our eco-awkwardness more of an empowering act than ever before.
The campaign was featured in Creative Review’s Annual 2022.