A highly motivated, driven and creative marketing professional with a proven-track record of managing successful campaigns, and more than ten years within the industry.
In previous roles I have been involved in stakeholder engagement projects at all levels, managed high profile media campaigns and built strong, loyal social media followings.
I am highly skilled at managing competing demands successfully, often working to very tight deadlines under extreme pressure. I am methodical and meticulous in my approach, ensuring that tasks are prioritised appropriately and deadlines are always met.
I am used to liaising with journalists and the media at all levels and I have a proven track-record in securing positive press coverage in print, online, radio and tv publications and channels. I am a strong communicator and pride myself on my ability to build relationships with people from all backgrounds.
Projects
- Cost of Living Support - SomersetIn my role as Communications Manager for Somerset County Council's Public Health team, I was given responsibility for planning and implementing a communications campaign around the local response to the Cost of Living crisis. This required me to put together a suite of assets, write clear and concise website copy, liaise with key stakeholders to understand support available and plan a programme of community engagement events to ensure we were reaching those without digital access. During this
- The Sitwell Supper ClubWe have been working with MasterChef judge and Telegraph food critic, William Sitwell to help raise awareness of his new venture the 'Sitwell Supper Club' within the South West region. William holds regular fine dining events throughout the year with a variety of well known and celebrity chefs, attracting around 70 paying guests to each one. We have secured William positive coverage in magazines, including industry magazines, lifestyle publications and local news. We work very closely with W
- Queen's College, TauntonWe have worked with Queen's College in Taunton for the past 18 months. Queen's College is a co-educational independent school in Taunton. It is a day/boarding school for children aged 0–18. We were initially employed to help strengthen the school's reputation following some negative PR in 2016 and a resulting decline in pupil numbers. Since joining Queen's College as their PR partner, we have secured numerous pieces of positive coverage in local and national media and the number of new admissi
- Covid Outbreak Management - Somerset Public HealthSitting within the Public Health team at Somerset County Council, this project required me to develop, manage and deliver the Covid-19 local outbreak management plan Communications Strategy, to raise its profile amongst members of the public, educational establishments and local businesses. I set the Somerset strategic direction for communication activity in response to the Covid-19 pandemic, including planning and overseeing associated communications and engagement plans. My role also included
- Pitcher & Piano RelaunchDaffodil PR was appointed as the PR partner for the re-launch of Marston's Pitcher and Piano in Taunton. Having undergone a £500k makeover, and following the issues caused by the Covid pandemic, there was a real need to build relationships with local people, the media and local suppliers. The aim was to organise and deliver a vibrant and exciting re-launch party, to showcase the new look venue, to re-build customer loyalty and to secure positive coverage in the media on behalf of the Pitcher &
- Dirty VeganMatt Pritchard's Dirty Vegan show was the BBC’s first ever vegan cookery series and aired in early 2019. Already working for the show’s producers, One Tribe TV, we were asked to extend our remit and manage the PR associated with this new exciting show. We quickly identified the need for effective social media and set up brand accounts across Instagram, Facebook and Twitter. We built a steady and loyal following for the Dirty Vegan brand, initiating excitement and hype for the TV show and launch
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Work history
Communications OfficerNHS
Yeovil, United KingdomPart Time
DirectorDaffodil PR & Communciations
Taunton, United KingdomFull Time
Daffodil PR and Communications is a marketing and public relations agency owned by myself, and my mother, Sharon Grant. We work with
clients across all sectors and pride ourselves on our personal and relaxed approach. Our services include working with clients to develop a
comprehensive marketing strategy, to handling all aspects of their PR, from press and media relations, to social media management.
Since starting the business in 2018, I have been lucky enough to work with a wide array of clients, including Local Authorities, prime time TV
shows, construction and a major house developer. This has included liaising with both local and national press, managing social media
accounts with high numbers of followers, and stakeholder engagement.
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Skills
- Marketing
- Press
- Marketing Campaigns
- Public Relations
- Media Relations
- Social Media Management
- Marketing Communications
- Marketing Strategy
- Communications Strategy
- Branding
Education
Business Management and MarketingThe Open University
Walton Hall, Kents Hill, Milton Keynes MK7 6AA, UK
This BA (Hons) course will develop an interdisciplinary perspective on the management of business organisations and build specialised knowledge and skills in marketing practice.