Having worked in social media management for three years, I have built and developed online communities, fostering relationships with brands and individuals. As a communications manager, I continue to to build on these skills, whilst maintaining my passion to work with people and businesses powered by purpose. Driven by the imminent need for change, I see great potential for brands to creatively communicate authentic narratives, paving the way for positive societal and environmental shifts.
Projects
- Case study client: DeMooNothing To Hide exists to bridge the gap between sustainable brands and consumers through creatively communicating their innovative sustainable practices in order to educate targeted customers. Proposing the launch of a communications consultancy for sustainable fashion, beauty and accessories brands, I selected sustainable student start-up, DeMoo, as my first case study client. Selling second hand jeans and handmade headbands to the female undergraduate market, my proposal for this brand focus
Projects credited in
- GFF Talent: Lucy Hall Has Nothing To HideMeet GFF Talent Lucy Hall, a fashion communication and promotion graduate from Norwich University of the Arts. Lucy’s final project, Nothing To Hide, aims to change the perception of sustainable fashion and communicate concepts around ethical manufacturing and the dark secrets of the industry to a wide audience. Her focus on rebranding sustainable fashion to make it accessible taps into a growing awareness of the importance of transparency and ethics among consumers. Read on to learn more about2
Skills
- Ethical Fashion
- Strategic Communications
- PR
- Social Media Management
- Strategic Partnerships
- Charity Marketing
- Marketing Communications
- Copywiting
- Content Creatiion
- Adobe Creative Suite
Education
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Fashion Communication and PromotionNorwich University of the arts
Norwich, United Kingdom