Projects
- Are you EE?You don't have to be a techie genius to work in one of EE's stores. The problem is, not many people realise that - and as a result, loads of brilliant candidates were missing out on their perfect role. We created a campaign that focused solely on the personal qualities, rather than the knowledge of applicants - showcasing all the different ways you can be 'EE' to a tee.
- Whitbread 'Female Chefs' CampaignIt ain’t easy being a woman in a professional kitchen. Not only is the job bloody hard work, you’ve got to deal with the gender divisions created by a male-dominated environment. Our #ThinkLikeAChef campaign aimed to give women the confidence to celebrate the chef-like qualities they already possess - and encourage them to take the leap. But of course, we still needed to try and tackle some of the problems that have made this so difficult.That’s why we encouraged Whitbread to take action on In
Projects credited in
- Umbro - Speciali Eternal LaunchSummary Making a classic boot relevant again
- Barclays - Celebrating CommunitySummary Defining Barclays' in branch environmental graphics1
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Work history
F
F
Creative CopywriterFreelance
London, United KingdomFreelance
H
H
Senior CopywriterHavas People
- London, United KingdomFull Time
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Skills
- Copywriting
- Ad Copywriting
- Brand Storytelling
- Strategy
- Brand Tone
- Marketing
- Campaign Concept
- Employee Engagement
- Client Presentation
- Pitching
Education
English and HistoryManchester Metropolitan University
- Manchester, United Kingdom