Italian native speaker moved to London 2 years ago. Experienced Content Manager for tech company and fashion e- commerce. Content creation, editorial, social media and experience as a photographer. Experience with CMS, web build, HTML, Adobe (Photoshop, Indesign, Illustrator and Dreamweaver), photography, social media content calendar, creative toolkit.
Responsible for launching Farfetch Italy: from creating and defining the tone of voice to leading a translation team composed of 13 people (core team and freelancers). Content creation for webtext, flat content, social posts, editorial, CRM and bespoke projects. Sitting as a coordinator between Farfetch and external clients, responsible for launching ad hoc projects organizing deadlines and work stream.
Responsible for maintaining the smooth running of the translation process from English to Chinese, French and German for a range of marketing assets, from receipt of brief through scheduling, translation design and approvals. Manage overall creative schedule for China, France and German version of a high volume of Newsletters, promotional campaign, homepage and social media marketing
Responsible for external agencies, requesting translations from freelancers and improving a new process to collect all localised copy. In charge of uploading content across Europe and China, Korea, Japan. Event assistant for South America and Europe, in charge of design creation (e-ticket, brochures, emails).
KEY ACHIEVEMENT: Voted and Published as “Best Photo of 2012” on Traveller (Vanity Fair) Photo Publications: • Traveller magazine, April 2012 • Traveller magazine, July 2012 Reportage “Amor a Portugal” Vanity Fair, 2012. Awards: • Photo of the Month, 2013, Traveller magazine • Most Beautiful Picture of 2012,Traveller magazine • Pictures of the Day, Traveller magazine
Responsible for managing the Italian, French and German websites uploading content and images. In charge of creating weekly schedules for imagery, tags and captions managing an external agency for social media activities. Partner with creative agencies in Milan and London for requesting and approving creative assets across Europe. Point of contact with the Marcom team in US to develop creative seasonal toolkit. Assisting on sets on photoshoots.